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CANNES 2013: Tuesday roundup from Live@Cannes

For those roaming the streets in search of food after the parties or Gutter Bar, help was at hand ...

May Fair Hotel captures fun and excess of its 'lived' experience

The highly stylised series of nine creative executions aim to bring to life the many and varied "May Fair Affairs", such as a food lovers dinner date or a creative workshop complete with scribbles on the wall, that take place every day in the 5 star hotel. Brand: The May Fair Hotel Client: Linda ...

Cameron and Westwood share stories at iEX2013

of prostitution; Blumenthal tell of making customers cry by using sound with his food; Westwood explain her ...

Top ten ads of the week

Pedigree Dog Food AMV BBDO/Zenith Optimedia 30 9= Natwest M C Saatchi/Zenith Optimedia ...

Sainsbury's capitalises on own-brand growth with TV push

The television spot attempts to communicate the "quality" of the food it sells in the 'by Sainsbury s' range with an "everyday food made special by Sainsbury s" message. Television activity ... for nearly 40% of the supermarket s food sales. Meanwhile, the retailer revealed it has now completed ...

Government relaxes brand partner campaign rules

such as January s "be food smart" campaign, part of Change4Life , which worked with partners including Asda and The Co-Operative Food. Other campaigns include The Coca-Cola Company's five-year support of the Think ...

Morrisons hails effective More Of What Matters push

skills and affordable fish. Tests by the Food Standards Agency found no adulteration of Morrisons ... from being slow to launch an online food offer, also revealed in its trading statement that discussions with Ocado about delivering its first online food operation by January 2014 are still ongoing. Follow ...

Tesco hails improvement in ad performance as profits take a hit

, the impact of the scandal was "short-term" and limited to the affected food. The supermarket reported ...

Taco Bell turns to Deutsch for latest TV ad

Deutsch LA has created a new TV spot for Taco Bell under the fast-food outlet's 'Live Mas' (live...onto the fast-food chain's roster at the beginning of the year to help create TV ads. Deutsch LA ...

Tesco Price Promise under investigation as Sainsbury's and Morrisons complain

"won t lose out on big brands, own label or fresh food" if they shopped at Tesco. It is understood ... -label and fresh food because "important product attributes had not been taken into account". News comes after ...

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