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Food - Asda Magazine dominates food setor

19 Aug 2008 | by Isabella Piasecka

The food sector was dominated by customer magazines in the latest set of ABCs, with Publicis...,173,303 copies, a 2% drop period on period. Of the consumer titles, BBC Worldwide's BBC Good Food attained a ... , to 81,484 copies. Top eight food magazines Magazine Circulation Prd/prd Yr ... Food 340,057 -7.1 0.5 (BBC Magazines) Waitrose Food Illustrated 320,006 0.3 1 ...

Starcom wins food task

02 Dec 2008 | by Arif Durrani

in Europe for food giant McCormick & Company....'s largest producer of herbs, spices, seasonings and flavourings, and new food brand Thai Kitchen ...

Ofcom to review junk food restrictions

23 Jan 2008 | by Tristan O'Carroll

LONDON - Ofcom is to bring forward a review of restrictions on the advertising of junk food...-called junk foods. Previously, the Department of Health was thought to be in favour of an outright ban on the TV advertising of junk food. Last April, Ofcom introduced new rules on the advertising of foods that are high in fat, salt or sugar more commonly termed junk foods and promised to review these rules ...

Which? slates advertisers over junk food campaigns

16 Jul 2008 | by Fiona Ramsay

LONDON - Consumer group Which? has slammed food advertisers for using what it labelled...In its Food Fables report, Which? claims food companies are still not doing enough to curb their marketing of unhealthy food to children, using social networking sites, text messaging competitions ... prohibit pre-watershed junk food ads on TV to under-16s, "are failing to stop children being exposed ...

Farm extends FSA food safety campaign

09 Jun 2008 | by Staff

LONDON - Farm has extended its GermWatch brand identity for the Food Standards Agency to a new...The new campaign is aimed at promoting good food hygiene practice by advising on the best ways to avoid food poisoning. The brand identity consists of three elements: GermWatch wording. Grubeye (the brand character) and the Killer Facts. Gary Robinson, the Farm creative director, said: It ...

Channel 4 offers food ad subsidies

30 Sep 2008 | by Alison Donnelly

LONDON - Channel 4 hopes to persuade more food brands to invest in TV advertising by offering...The broadcaster's ad sales team has set aside 1m to offer help to new-to-TV or lapsed food ... is a response to food brands' perceived reluctance to increase TV adspend. According to Nielsen ... online promotions. Channel 4's initiative will also allow the advertisers use of its food programming ...

Channel 4 maps UK food guide

01 May 2008 | by Fiona Ramsay

guide to Britain’s favourite local food sources....The Big British Food Map, commissioned by Channel 4 s new media team, aims to generate a community of users who contribute their local knowledge to build up recommendations for where to eat good food across Britain. Food blogger Andrew Webb will act as a roving reporter, visiting the markets, shops, restaurants ...

Clear Channel secures Polish food brand contract

08 Sep 2008 | by Maisie McCabe

LONDON - Clear Channel has secured the first outdoor campaign from leading Polish food manufacturer

Viewers defect from Jamie's Ministry of Food

15 Oct 2008 | by Daniel Farey-Jones

LONDON - 'Jamie's Ministry of Food' dropped 600,000 viewers on Channel 4 last night as BBC One

Direct: FT plots readers' food review work

19 Feb 2008

The Financial Times (FT) is launching a campaign entitled 'Lunch with the FT 2008' in association with Harden's restaurant guides.

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