13 May 2008
| by William Sitwell, Editor, Waitrose Food Illustrated
Such are the complexities that surround wine labelling that occasionally a winemaker locks himself away in a darkened room with some creative types to devise a label that will stop the average supermarket trolley-pusher in their tracks.
16 Sep 1999
| by PAUL WHITFIELD
Freedom Food, the RSPCA-monitored farm welfare scheme, launches its
first ever advertising...Freedom Food, the RSPCA-monitored farm welfare scheme, launches its
first ever advertising campaign next week to encourage people to extend
the principle of buying free range eggs to other animals. The pounds 2m
campaign, through Crazy Horse, breaks on Monday and explains that while
many consumers buy ...
31 Jul 1997
| by JULIAN LEE
and marketing director in September
last year. Birrell has joined food wholesaler Macro....DIY retailer Wickes has lost trading director Shaun Birrell, who
was moved from the post of sales and marketing director in September
last year. Birrell has joined food wholesaler Macro.
15 Feb 2006
| by David McNair, chief executive of Food from Britain and a member
of The Marketing Society
attending one of the biggest food
shows in Asia, Llanllyr Water developed an opportunity to supply a
20 Feb 2003
| by Claire Murphy,
Food and drink marketers are about to face a new challenge as the World Health Organisation unveils...-sugar and high-fat foods; increasing the use of recommended daily amounts of nutrients on packaging ...
of foods deemed unhealthy.
In November, the International Obesity Taskforce reported that obesity ...
restrictions on the targeting of young children to consume 'inappropriate' food and drink. The Health Survey ...
07 Nov 2007
Consumers face yet more calls to curb their wastage, this time in relation to the amount of food...that not only does the wasted food end up in landfill, it
also adds to the amount of packaging that needs ...
Goodwin claimed that reducing the amount of
food waste would deliver the same benefit as 'taking one ...
23 Nov 2005
WINNER: GLAXOSMITHKLINE, WILLIAMS MURRAY HAMM
COMMENDED: SAINSBURY'S, WILLIAMS MURRAY HAMM
Launched in 1873, Horlicks is one of the UK's best-known brands. But by 2004 it was viewed as outdated and associated with an older
generation and cold, dark nights. Owner GlaxoSmithKline wanted to shift
06 Mar 1997
| by JANE BAINBRIDGE
Tesco and Marks & Spencer are just two of the companies rumoured to
have expressed an interest in buying the 135-strong Littlewoods high
street chain, which was put on the market this week.
02 May 2007
| by Melanie Godsell
its food offering....Pemberton Whitefoord created the new-look packaging, which is being rolling out across Starbucks 535 UK stores. A source said Starbucks is seeking to turn around perceptions of its food, as customers frequently accompany their coffee with sandwiches from retailers they perceive to be food ...
22 Aug 2007
on the packaging of food that is high in fat, sugar and salt (HFSS)..... The clampdown follows concerns that Ofcom's forthcoming restrictions on
HFSS food and drink advertising do ...
claims that most firms that
use, own and license the characters used on HFSS foods are 'failing ...
to put cartoon characters on
unhealthy foods aimed at children. ...