LONDON - UKTV is rebranding its UKTV Food channel to Good Food as part of a new licensing deal...The agreement, negotiated between UKTV and BBC Worldwide, the owner of Good Food magazine, permits UKTV to rebrand its channel, associated website, as well as commercial and promotional activity ... with the strapline "We have fun with food", Good Food aims to target upmarket 25 to 44 year-olds searching for food ...
LONDON - UKTV has licensed the Good Food brand from the BBC and will re-launch its final TV channel...-fareast-language:#0400; mso-bidi-language:#0400;} Good Food will launch on 22 June alongside a supporting website which uses the same branding. The strap-line for the channel is We have fun with food'. Good Food ... brand awareness for its Good Food magazine through the tie-up. ...
UKTV Food is rebranding as Good Food and is promoting the change through a series of idents created...Introducing the endline We have fun with food, each ident focuses on people enjoying food in different settings such as at family roast, around a campfire, and at a dinner party, in a bid to show how food can bring people together. In one spot wild food, a group of friends are seen foraging ...
LONDON - The National Trust has launched a website called Food Glorious Food as part of a campaign...-fareast-language:#0400; mso-bidi-language:#0400;} The Food Glorious Food website has been developed to support families as they teach their children to understand and get involved in growing food. It features a ... of the National Trust's Food Glorious Food campaign, which has been developed and run by Forster, the social ...
LONDON - New research from an American health journal suggests that TV food ads are directly...A study by Yale university showed that children, aged seven to 11, watching cartoons with food ads ate 45 per cent more snack food than children watching the same show with non-food related ads ... ten pounds a year, it claimed. A second study saw adults exposed to unhealthy food advertising eating ...
LONDON - Kellogg is the latest food brand to hit out at the Food Standards Agency's decision...On Wednesday, the FSA confirmed that it would be recommending to ministers that the model remained unchanged. This is despite fierce lobbying from the food industry and a recommendation from a scientific panel that a protein cap' in the formula used should be removed to allow more food to be advertised ...
LONDON - Waitrose has officially unveiled its lower-priced everyday food range, essential Waitrose
LONDON - The Food Standards Agency (FSA) is assembling a steering group to investigate consumer...to make informed choices about the food they eat. At a board meeting held today Tim Smith, the FSA chief ...
Client: The British Frozen Food Federation PR team: ONE Timescale: August 2008-ongoing Budget: In excess of 100,000 The British Frozen Food Federation (BFFF) is the leading trade association for the frozen food industry. It wanted a consumer-friendly face to promote the benefits of frozen food to a ...
-platform partnership that centred on food content. We created weekly tear-off recipe features and also sponsored ... . Online, we worked to identify key food bloggers and seeded content prior to the fortnight, which resulted ...
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