Food and drink marketers are about to face a new challenge as the World Health Organisation unveils...-sugar and high-fat foods; increasing the use of recommended daily amounts of nutrients on packaging ... of foods deemed unhealthy. In November, the International Obesity Taskforce reported that obesity ... restrictions on the targeting of young children to consume 'inappropriate' food and drink. The Health Survey ...
LONDON - Fast food, sugar-based drinks and snacks brands such as McDonald's, Coca-Cola and Walkers...A ban on children's ads featuring celebrities promoting unhealthy food, which would span TV, radio ... unveiled in the Sunday Telegraph. The watchdog believes that pop stars should endorse healthy food ... food, sweets and schools, such as Cadbury's "Get Active" campaign and Walker's "Books for Schools ...
. The energy confectionery market is also poised for growth. Experentis, a specialist in 'experience' foods ...
Ofcom gets junk food role...on junk food advertising. Ofcom will re-examine regulations that permit advertisers to broadcast campaigns for supposed unhealthy food and drinks. A House of Commons Select Committee recently took evidence from both advertising watchdogs and manufacturers of food and drinks, while culture, media ...
The Food Advertising Unit (FAU) is launching a PR push in an effort to expand the debate about TV...The unit, created by the Advertising Association in 1995, is an information and research centre that deals with food advertising issues. This week the FAU said it had hired Fuel PR to help communicate its messages, which include a call to restrict advertising directed at children. ‘It’s a hot topic ...
Unilever is aiming to give the frozen food category a boost by transforming the freezer sections.... The frozen food market has been static for the past six years, and market leader Unilever Ice Cream and Frozen Food, formerly known as Birds Eye Wall's, feels the only way to kickstart growth is with radical ...
LONDON - UK Food, the Flextech and BBC joint venture, is to extend its programming by four hours a...The move, which takes effect from today, will see the cable and satellite channel now broadcast from 5am to 9pm. UK Food, which launched in November 2001, is the only remaining dedicated food ... food programmes, combined with well-known and well-loved faces within the world of food." UK Food ...
A large audience at the Health Select Committee's Inquiry into Obesity, which reconvened last week, heard committee chairman David Hinchliffe ask whether there would be a benefit in making food and drink ... meaningless?" asked Hinchliffe. Senior representatives from the four food and drink manufacturers all agreed ...
Food ads under the EU microscope...Advertising of food is in danger of being severely restricted in the amount of product ... Preston, director of the Food Advertising Unit, spoke out after a nationwide FAU-commissioned family food ... , are designed to safeguard consumers by preventing food manufacturers and advertisers from making extravagent ...
Key stakeholders in the debate on food marketing and child obesity have held a closed-doors meeting...), Advertising Association (AA), and Food and Drink Federation were represented at the meeting chaired by Cadbury ... long-term marketing strategy to promote healthy living and diets to British children. A food industry ... into Obesity last week, AA director general Andrew Brown said the impact of food advertising on dietary choices ...
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