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Food & Drink: Red Tractor drives quality message home

13 Sep 2012 | by John Owens

Red Tractor Assured Food Standards, a quality-food assurance mark, wanted to raise awareness around...Campaign: Team RT Client: Red Tractor Assured Food Standards PR team: Green Row ... Red Tractor farms and food origins. Strategy and plan The Team RT campaign highlighted the journey of Red Tractor-certified food from UK farms to 24 Olympic venues. Team RT comprised seven Red ...

Food and drink: Pimm's kicks off British Summer Time

05 Jul 2012

Pimm's wanted to strengthen its position in the face of increasing competition in the summer drinks market.

Food Freshness Technology chooses College Hill for corporate brief

02 Apr 2012 | by John Owens

to start a revolution in keeping food fresh....Food Freshness Technology brought the agency on board for the retained brief following a four ... want to keep fruit fresh for longer. Also, at a time when the ability to produce and grow food ... , and we felt that College Hill s food specialists were ideally experienced to do this job for us ...

Food and Drink: Nudo's olive oil is adopted by consumers

29 Mar 2012 | by John Owens

Nudo Italia hired ING Media to increase online sales of its olive oil range.

Food and Drink: Coffee creates a stir to deliver message

22 Mar 2012 | by John Owens

in Paris. An equivalent in the UK would be a perfect venue for an event for food bloggers, highly ...

Kraft Foods UK names agencies on lucrative consumer PR roster

24 Feb 2012 | by Sara Luker

Kraft Foods has selected five agencies for its consumer PR roster to work across the company's UK...of these categories. Both GolinHarris and Hill + Knowlton worked on Kraft Foods brands before the integration, while ... agencies in the future. Kraft Foods intends to maintain the current roster for three years. ...

Adams Foods brings in Mercieca to promote cheese brands

20 Feb 2012 | by Matt Cartmell

Mercieca has been awarded the account for dairy firm Adams Foods, maker of Pilgrims Choice cheese....also charged the agency with delivering a comprehensive consumer, trade and food service PR strategy and delivering a message of quality and flexibility. Multi-channel PR activity for the Adams Foods corporate ... re thrilled to have the opportunity to add Adams Foods and its brands to our portfolio and deliver ...

 

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