13 May 2008
| by William Sitwell, Editor, Waitrose Food Illustrated
Such are the complexities that surround wine labelling that occasionally a winemaker locks himself away in a darkened room with some creative types to devise a label that will stop the average supermarket trolley-pusher in their tracks.
23 Nov 2005
WINNER: GLAXOSMITHKLINE, WILLIAMS MURRAY HAMM
COMMENDED: SAINSBURY'S, WILLIAMS MURRAY HAMM
Launched in 1873, Horlicks is one of the UK's best-known brands. But by 2004 it was viewed as outdated and associated with an older
generation and cold, dark nights. Owner GlaxoSmithKline wanted to shift
the...
02 May 2007
| by Melanie Godsell
its food offering....Pemberton Whitefoord created the new-look packaging, which is being rolling out across Starbucks 535 UK stores. A source said Starbucks is seeking to turn around perceptions of its food, as customers frequently accompany their coffee with sandwiches from retailers they perceive to be food ...
Waitrose is upping the ante against rival supermarkets by launching a major healthy food range...The range, which aims to highlight "nutrient-packed" food, marks the upmarket grocer's biggest sub ...
.
The new range will hit stores by 30 June.
Last year, at a major food conference, chief executive Mark ...
the retailer's entire offer, in an attempt to highlight the claimed nutritional benefits of its foods ...
LONDON - Selfridges is relaunching its own-label food range ahead of the Christmas sales period....as the dominant colour to reflect Selfridges' corporate image. In an unusual strategy for food packaging ...
Arla Foods, the maker of Anchor butter, is moving into Indian dairy food with the launch of a brand...dahi (a fermented whole milk product).
The range is aimed firmly at capturing lovers of ethnic foods ...
: " Food is integral to the Indian culture and dairy plays quite a large part in this. Quality ...
.
It is unclear how much marketing spend Arla Foods will support the brand with.
The brand is likely to face ...
07 Aug 2007
| by Alex Donohue
LONDON - Children as young as three prefer fast food wrapped in McDonald's packaging than unbranded...to prevent fast food companies marketing products high in fat, salt and sugar to pre-school children ...
or marketing of high-calorie, low-nutrient foods and beverages, or all marketing that is directed at young ...
food on TV to children. The ban currently covers programmes aimed at four- to nine ...
18 Oct 2006
| by by Ben Bold
of foods that are high in salt, sugar and fat....or appearing on the packaging of junk food sold by firms such as McDonald's or Kellogg's.
The change ...
over child obesity.
The move will also affect Disney's theme parks, which have fast-food restaurants ...
, such as burgers and fries.
However, Disney made it clear that it is not the fast food companies the move ...
22 Jun 2009
| by Jacquie Bowser
LONDON - UKTV is today unveiling new on-air branding for its food channel to mark its change from...Good Food is the final channel in UKTV's portfolio of ten channels to be rebranded following an 18 ...
and positioned Good Food to appeal to food lovers and serious foodies with the end line "We have fun with food". The branding includes four idents called 'Stir Fry', 'Wild Food', 'Dinner Party' and 'Sunday Roast' that aim ...
20 Nov 2003
LONDON - The Groovy Food Company, an ethical gourmet food brand, has appointed Dutton Merrifield