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MARKETING MIX: A calendar well past its sell-by date

It is said that a picture is worth a thousand words and with regards to the 1980 Findus Calendar...It is said that a picture is worth a thousand words and with regards to the 1980 Findus Calendar ...

MARKETING FOCUS: Review of the year - 1998/As all eyes focus on the run-up to the millennium, Jane Bainbridge reviews the events and companies that made news in the marketing sector over the past year

11-year-old Gold Blend couple. - Findus foods bit the dust as Nestle gave up on the brand to ...

STOP PRESS: IPR awards Lavelle honorary fellowship

frozen food firm Findus, where he was general manager. During his tenure, IPR membership has doubled to...ago from frozen food firm Findus, where he was general manager. During his tenure, IPR membership ...

MARKETING MIX: That was the week that was

15 years ago: Findus, Nestle s frozen foods subsidiary, says it will move its troubled brand...15 years ago: Findus, Nestle s frozen foods subsidiary, says it will move its troubled brand ...

Nestle food role for Spillers boss

. Nestle recently hit the headlines with its decision to drop the Findus brand in the UK. All the ...

OPINION: MILLS ON BUSINESS

food brands, Findus and Crosse potential to stretch beyond the freezer . In a similar vein ...

Findus brand to merge into C&B

Nestle is to kill off its Findus brand in the UK and bring the 40-year-old frozen-food range under

LEADER: Nestle must kill complacency

So Nestle is to kill off its low-profile Findus brand in favour of the only slightly...So Nestle is to kill off its low-profile Findus brand in favour of the only slightly ...

INTERNATIONAL: WHAT’S HOT IN ITALY

Lintas and are exponents of this new creative vogue. Their commercial for Bastoncini Findus (Findus ...

CLIENT OF THE WEEK: Jammie Dodgers turns to TV - Paul Chmielewski reveals the reason for the brand’s racy spots. By Mairi Clark

graduating from the National College of Food Technology in Reading. He joined Findus as a management ...

 

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