Search results for "Financial Services"

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Developing a brand performance measure

measure was developed for corporate financial services brands. Churchill's (1979) paradigm was adopted. A...Ten financial services organisations provided access to their consumers. Following a postal survey ...

The Rise of Localism

sectors from FMCG to retail, mobile communications, financial services, leisure and travel and tourism.

What's Next?

, family and gender roles, shopping and consumption, young people, technology, financial services and ...

Comparison site Credit Jungle launches

that matches their credit circumstances. It claims to be a new generation of financial services ...

What are consumers willing to pay for?

. Although this sentiment does not appear to extend to the financial services sector for now, where there is ...

Do celebrities make advertising more effective?

financial services campaign, following an undercover drugs sting by the News of the World. The model, who ...

Discount Forever

, especially as charging systems become ever more sophisticated, as has already happened in financial services ...

Busy Rascals

sectors from financial services to insurance, retail and the public sector. Will damaged revenues in the ...

Bellwether points to better future for UK ad industry

widely reported in IT and computing, travel, entertainment, and the financial services. Budget cuts ...

CRM Industry Awards

country s utility, financial services, travel and retail organisations. The judging panel included Steve ...

 

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