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Interactive: Twelve ideas for 2012

10 Jan 2012 | by Nicola Clark and Ben Hall

are demanding that brands tailor their products to their every whim. Burberry Bespoke, the fashion house ...

Review of the Year: Top 10 marketing moments of 2011

19 Dec 2011 | by Nicola Clark

struggled to resist the opportunity for a good old-fashioned knees-up. With the Queen's golden jubilee ...

Male cancer charity Orchid brings in EdenCancan for T-shirt campaign

16 Dec 2011 | by Sara Luker

Last year s T-shirts were produced by the London College of Fashion and Phil Vickery's Raging Bull ... and well-known fashion names such as Harold Tillman, chairman of the British Fashion Council and owner of Jaegar and Aquascutum, Dylan Jones, editor of GQ, and George Lamb, the fashion designer and presenter ...

Year in review: 2011 Money and morals

16 Dec 2011 | by Kate Magee

to transfer to Red. - A month after the riots, Adidas hires John Doe to boost its fashion and lifestyle ... organiser Fashion Rocks. - Fast-food giant Burger King hunts for a PR agency after parting ways with six ...

Portas review criticises supermarket non-food expansion

13 Dec 2011 | by Matthew Chapman

that Portas declined to meet with Dixons, fashion retailers Next and Primark, and stationary chain WH Smith ...

Government targets beauty brands with body-confidence pledge

06 Dec 2011 | by Gemma Charles

The government is drawing up a voluntary pledge in partnership with fashion, beauty and media

COI wind-down enters new phase

05 Dec 2011 | by Gemma Charles

A letter, seen by Marketing, from COI head of procurement Bob Ager to suppliers, states that "at some point in December (likely to be the 14 December) COI will cease taking on new work". Ager adds: "This is to allow us to manage the closure of COI in an orderly fashion in the new year." COI clients ...

Sky marketer scoops top prize at Brand Event Awards

02 Dec 2011 | by Staff

Electronics Neon Windows 7 Second Movies Fashion The Fresh Group and Marks Spencer M ... Heart Foundation Angina Monologues Travel Brando London Gatwick Fashion Week ...

Voluntary sector: Celeb charity show puts trust in fashion

30 Nov 2011

illnesses and their families, decided to mark its 25th anniversary by staging its first celebrity fashion...Campaign Trust in Fashion Client Rainbow Trust Children's Charity PR team Pier Timescale June 2011 Budget 10,000 OBJECTIVES To raise awareness of the Trust in Fashion event To build lasting relationships with the national media and fashion industry. STRATEGY AND PLAN ...

AMV Pulse picks up Children in Need

17 Nov 2011 | by Anne Cassidy

AMV Pulse will provide consultancy on the charity's social media strategy including integrating social media elements into the BBC One Children in Need TV show and the seeding of BBC Children in Need fashion projects. AMV Pulse will also handle the community management of the appeal's Twitter feed ...

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