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The Obama vs Romney marketing face-off: brand lessons from the US election

. It might be new, but it is based on old-fashioned politics. 4. Standout social moments Many ...

TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations

, art in Yorkshire LBi, infi-knit MediaCom, sunsmart fashion forecast Zone, MyFarm ... .com Adam Eve, SS11 fashion banners Essence Digital, Chrome better web Mediaedge CIA, from brand ...

Review of the Year: Top 10 marketing moments of 2011

struggled to resist the opportunity for a good old-fashioned knees-up. With the Queen's golden jubilee ...

PROMOTIONAL FEATURE: Find and target customers in the social media maze

, using the website to promote its fashion ranges and interact with customers; it also has more than 35 ...

PROMOTIONAL FEATURE: How mail bounced back to reach brand new heights

volumes hitting our in-boxes daily. Fashion retailer ASOS.com is a big user of social media, but it also sends out a monthly glossy fashion magazine (left) as a loyalty tool, along with a supplement ...

End of 'digital' road

such as Threadless (fashion), globrix (property), linqia (marketing), Kiva and Zopa (finance) are using connected ...

Confessions of an internet adman

content and old-fashioned advertising all based on your personal preferences. Think Sky+ mashed with My ...

Kitcatt Nohr picks up WaterAid DM brief

recently announced a tie-up with the fashion retailer H M, which last year launched its first full ...

Brand Health Check: Royal Mail

partner, Brooklyn Brothers For a service that is often talked about as old-fashioned and outdated ...

The Work: Private view

-based phenomenon, is what old-fashioned advertising always did when it followed the rules of Bill Bernbach rather ...

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