Adwatch review: PG Tips
17 Feb 2009
subtlety. Mind you, that might be a luxury that went out of fashion with the Lehman Brothers. What's clearly in fashion is the joyous PG Tips campaign, two wonderful spots that remind us that creative ...
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Brand Health Check: Bottled water
24 Mar 2009 | by Joe Thomas
simply the weather. The argument that bottled water is healthier than old-fashioned tap water has never ... fashionable again. Bring back glass bottles and aspirational ads. Drop the corny brand extensions. After ...
The Work: Private view
13 Feb 2009
-based phenomenon, is what old-fashioned advertising always did when it followed the rules of Bill Bernbach rather ...
Partnership marketing gains popularity in downturn
04 Feb 2009 | by Suzy Bashford
in particular are more open to 'bending' in brand partnerships, as demonst-rated by glossy fashion magazine Elle ...
Brands run snow-themed ads
03 Feb 2009 | by Nicola Clark
encouraged snowed-in consumers to rent a film. Fashion brands including Dorothy Perkins also got ...
The Work: New Campaigns - UK
30 Jan 2009
. Prompt reappraisal of the brand by extending Vauxhall's fashion credentials Creative agency: Lowe ... models falling over in spectacular fashion. FIVE - MINDER CREDITS Project: Minder Client: Carl ...
Spoof viral ads - threats and opportunities
27 Jan 2009 | by Gemma Charles
than transparent fashion. Last year a viral spoofed Citroen's 'Transformer' ads, racking up more than ...
The Work: Private view
23 Jan 2009
little familiar and old-fashioned, which can't be good considering it's for Xbox. The Harvey Nichols (1 ... the ridiculous pun. Not just forgive it. Rejoice in it. Good old-fashioned fun. Eons ahead of all that other ...
People's choice: most Irritating ads of 2008
13 Jan 2009 | by Nicola Clark
like a B-movie Spanish villain, and trousers-under-chin fashion. It then became deeply offensive after ...
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