28 Sep 2001
FASHION: JCB Clothing has appointed Stephanie Churchill PR to
handle the global launch of its latest denim range. The agency has also
recently been appointed to handle PR for underwear manufacturer Jockey
International, as well as John Lewis Partnership's fashion range
(PRWeek, 21 September).
...
28 Sep 2001
| by PETER SIMPSON
Lifestyle fashion brand Austin Reed has taken on Trew Public
Relations to step up its UK consumer and trade PR.
The agency, which specialises in fashion and performance brands, was
awarded the six-figure account after pitching against five other
agencies.
Incumbent agency ...
28 Sep 2001
| by UPDESH KAPUR
, and with fashion and beauty
specialists Cameron PR, which was responsible for promoting the Berlei
sports bra ...
21 Sep 2001
| by JOE LEPPER
department store's fashion and furnishing
sectors.
Stephanie Churchill PR has been taken on to raise ...
for furnishing and fashion was previously handled by JLP's
seven-strong in-house team, which is led by head ...
is devoted to fashion.
The two agencies join CitigateSmarts and The SPA Way on the roster ...
21 Sep 2001
Red Rooster co-founder Catherine Morris has set up an integrated
comms agency, Iroquois.
The agency includes experts in press, marketing, planning and creativity
and hopes to offer expertise in fashion and lifestyle, technology and
beauty. There are also plans to move into interiors, design ...
21 Sep 2001
| by IAN DARBY
Agency Republic, the Omnicom-owned digital agency, has unveiled its
launch work for Boots' Pure Beauty brand.
Pure Beauty, a chain of stores that will stock premium beauty products,
is opening its first outlets to coincide with London Fashion Week.
The launch creative includes a poster ...
14 Sep 2001
| by MARK JOHNSON
HONG KONG: French fashion house Louis Vuitton has named Susan
Loughry as communications director for Asia-Pacific.
She replaces David Au, who left two months ago, and will oversee
advertising, PR and the event and merchandising teams.
She joined LV in 1993 as a store projects manager after leaving ...
07 Sep 2001
to sponsor the show.
The hawkers in Hollywood are doing just that. An August 21 Fashion Wire Daily ...