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MEDIA ON TRIAL: Elle's revamped website offers impact for advertisers

Elleuk.com's new homepage offers a good selection of content, including a fashion carousel, as well...homepages (also available for sponsorship) for fashion, beauty, catwalk, competitions, and soon - the usual ... . Would I book my clients on it? Fashion brands, cosmetics and other luxury items - definitely. Less ...

Stylish bloggers hold the key to what is regarded as fashionable online

In the past four weeks, 22,781 online conversations have circled around one major topic: fashion....The main forum used is Twitter, with 25% of all the conversation. The major social media platforms were the main medium for discussion. Blogs hold 58% of the mentions, compared to dedicated fashion forums (9%), showing that fashion bloggers want their own stage, rather than sharing it with others ...

Stylist's content makes up for lack of paper quality

to strength. It will impact the rest of the women's magazine market. The first will be the fashion weekly ...

Next bucks high-street trend

Fashion retailer takes the New York subway to help close the gap on arch clothing rival Debenhams...Brand Next Clothing Brand owner Next Media agency Mediaedge:cia Creative agency In-house Next has been at the forefront of high-street fashion for many years and is perceived as one ... September to promote the brand's autumn fashion range. In the ad, models present Next's new range ...

Online shopping up, but spend down

The proportion of consumers' online spend on consumer goods such as microwaves and kettles was 23.6% in June, above pre-recession levels of 22.4% in June 2008. On fashion it was up from 15.9% pre ... on consumer goods dropped from 11.60 pre-recession to 6.04 in June. On fashion items, it was down from 29 ...

Marie Claire's new look is appealing

To be honest, the old Marie Claire didn't really appeal; for me it was a fashion magazine with too...fashion. The new-look fashion pages really do the product justice and the fashion features are informative ...

Pick Me Up sticks to what it does best

fashion and health tips, give the magazine its everyday appeal at the 68p it has been trading at for some ...

Now shows off its cleaner, fresher look

) and the magazine has a bigger focus on celebrity news, as well as existing core areas of fashion, real life ... sections include The Week in Trends, focusing on celebrity fashion; Face Up To offering fashion advice ...

Love starts by spreading itself a very long way

Publication: Love Owner: Cond Nast What's happened: Magazine has launched A naked Beth Ditto on the cover of the first issue gives a pretty clear sign of the title's intentions and its edgy, fashionable bent. This isn't a magazine that's going down the usual path of the fashion titles. Format ...

 

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