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Five of the weirdest places to find brand inspiration

01 May 2013 | by Peter Knapp

; it s probably the first fashion brand to use old pub wallpaper prints and carpets for its inspiration ... -edge and fashion-forward new line. 2. Nobby s Nuts. At Landor, we were looking for an alternative ...

Topshop, Nike, Burberry, Heineken: Who should be digital brand of the year?

16 Apr 2013 | by Staff

. The case for Topshop According to a London Fashion Week study, Topshop is fashion s most social media ...

Champions of Design: Bombay Sapphire

08 Jan 2013 | by Staff

, old-fashioned drink. The brand s signature bottle is made of a striking blue glass, which, when ...

CRISTAL FESTIVAL: The real celebrity is the consumer, says Addiction director

14 Dec 2012 | by Maisie McCabe

users of social media to a fashion show on ice at the Tower of London for Shop Direct Group-owned Very ...

#aoty12: PR Agency of the Year - John Doe

11 Dec 2012 | by Kate Magee

sure its clients also see great return on investment. For example, it worked with Vauxhall for 'Fashion Scout', a showcase of fashion's best new talent at London Fashion Week. Its decision to put the brand ...

#aoty12: Content Marketing Agency of the Year - Sunday

11 Dec 2012 | by Nicola Kemp

of several brands embracing Sunday in a similar fashion. In fact, nearly 20% of Sunday's growth has come from ...

Champions of Design: Gitanes

04 Dec 2012 | by Staff

associated with the brand. In 1994, Yves Saint Laurent and Jean Paul Gaultier held a fashion exhibition where ...

Topical and tactical: the rise of the 'newsjacking' ad campaign

23 Nov 2012 | by Jane Simms

urging Thais to hurry home and monitor earthquake news with a bucket of KFC chicken; and fashion brand ...

Brixton Pound triumphs at the Marketing Design Awards 2012

07 Nov 2012 | by Kim Benjamin

for Uniqlo, which also won the Fashion, Footwear, Accessories Beauty category. Other winners produced ...

Helen Edwards: Momentum is magic

07 Nov 2012 | by Helen Edwards

to have gone out of fashion. Instead, there are 'key milestones' in the 'project phases' which, ideally ...

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