04 Dec 2001
'
These ads differ greatly from most retail fashion ads in that they don't scream at you. Instead of a pumping ...
is bold enough to reject dictatorial fashion statements.
Orange - 'Pregnant' and 'Morning Ugly ...
09 Nov 2001
| by KATRINA LOWES, head of consumer communications, BT and ANDREW
HARRISON, director of marketing, Nestle UK, Nestle-Rowntree Division
, the name of the shop.
MRS BROWN: Ah yes ... it's something ... something fashion ...
28 Sep 2001
| by ALASDAIR REID
.
But the good news is that BT has found a way of using its old fashioned
copper phone lines to deliver ...
27 Sep 2001
| by RAVI CHANDIRAMANI
and
excite people again."
It's the twin requirements of function and fashion in mobile branding ...
21 Sep 2001
| by DEBORAH BONELLO
to high-end car and fashion
brands that have nothing to gain from marketing to teenagers ...
20 Sep 2001
| by ROBERT GRAY
Comparative advertising has traditionally been a US phenomenon. The
right to freedom of speech enshrined in its constitution gives companies
in the US plenty of scope to talk about rivals in their ads, and many
have been unable to resist the opportunity of casting their competitors
in an unfavourable...
06 Sep 2001
Nokia is supporting its sponsorship of London Fashion Week with a
five-week press campaign created by Grey Worldwide London which breaks
this week. The ads feature a model wearing a Nokia phone-themed dress.
The campaign also supports the Nokia Design Collection, in which fashion
designers have ...
23 Aug 2001
brands in the health and beauty and fashion sectors.
The launch of the London service ...
13 Jul 2001
| by DOMINIC MILLS
It may seem scarcely credible to say this of an organisation whose
wheels have come off in such spectacular fashion of late, but in the
mid-90s BT was regarded as an advertiser at the leading edge of new
marketing techniques. It was a position that reflected the company's
view of itself as an organisation ...
28 Jun 2001
| by RAVI CHANDIRAMANI
intimacy. Nobody has yet managed
to explain what the communications revolution is all about in
old-fashioned ...