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NEW MEDIA: Land Rover hires first e-marketing chief

channel. She previously held several management positions at a fashion retail operation in Norway ...

ANALYSIS: The subtle attraction of spirits - The environment of a pub can be instrumental in persuading drinkers to order spirits, writes Tania Mason

and other product advertising half the time and entertainment content such as catwalk fashion or extreme ...

MEDIA: Profits in the pink - Andy Fry asks why more brands aren't buying adspace in the healthy gay press sector

lifestyle or fashion. This has the advantage of pitching to a gay audience, while not alienating straight ... sections, providing information on music, film, fashion, news and a variety of forums and personal sections ...

Ready2Shop goes into hibernation as staff numbers are cut

Fashion website Ready2Shop.com has cut 14 more jobs and is putting the site into “hibernation...LONDON (Brand Republic) - Fashion website Ready2Shop.com has cut 14 more jobs and is putting ... Susannah Constantine, both Daily Telegraph fashion writers, with a high-profile advertising campaign ... to other fashion and cosmetic companies. www.Ready2Shop.com ...

STOP PRESS: US fashion labels hire Stephanie Churchill

Stephanie Churchill PR has been hired for a concerted marketing push by US fashion labels Nautica...Stephanie Churchill PR has been hired for a concerted marketing push by US fashion labels Nautica Sportswear and Nautica Jeans Company. Fees are in the six-figure region. The team will be led by director Ann Rafter reporting to Philippa Baker, head of European marketing. ...

Diageo supports new ad medium targeting elusive youth market

. Brands in the fashion, lifestyle, technology and media sectors are key targets for Translucis ...

MARKETING MIX: News of the world

to music-related fashion. Its models are all genuine concert-goers and clubbers, so if you're a Phish fan ...

NEW MARKETER OF THE YEAR: Robert Gray reports on the results of the Marketing Society's second annual New Marketer award, which celebrates fresh industry talent

. Yet research showed there was genuine consumer affection for the brand. It had an old-fashioned ...

Iceland chief returns to troubled Arcadia

fashion retailer....LONDON (Brand Republic) – Stuart Rose, the former Booker chief executive who brokered the UK cash and carry operator’s merger with frozen food retailer Iceland, has been named as the new chief executive of Arcadia, the loss-making UK fashion retailer. Rose, who became chief executive of Iceland after the deal ...

Hackett seeks agency for a pounds 3m above-the-line advertising push

Hackett, the up-market fashion retailer, is planning a pounds 3 million above-the-line advertising...Hackett, the up-market fashion retailer, is planning a pounds 3 million above-the-line advertising blitz and is looking for an agency to develop its campaign. The company, which is owned by the Swiss luxury goods group Richemont, is talking to a number of undisclosed agencies in the course of the review ...

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