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Harrods chief quits after six months

brief to sharpen up its old-fashioned image, left the upmarket department store earlier this month. His ... .com until the online fashion company s high-profile demise earlier this year. He was originally drafted ...

BA scraps plans for lifestyle site ahead of launch

a range of travel, fashion and leisure information as well as the opportunity to sign up for the BA ...

PROFILE: New style for the IPA - Bruce Haines, chairman, Leagas Delaney

s always been interested in fashion, says Hamish Pringle, a former colleague and now director of marketing strategy at the IPA. He ll tell you fashion war stories of mods versus rockers. Yet ...

ADWATCH STARS OF 2000:

than 50 ads, half a dozen of which were for Asda's fashion label, George. The EDLP strategy, present ... 's account to M C Saatchi in June 1999, won back the business this spring with a good, old-fashioned big idea ...

Barrett Cernis nets creative for men's retailer

Peter Werth, the fashion retailer for men, has picked Barrett Cernis to handle the creative on its...Peter Werth, the fashion retailer for men, has picked Barrett Cernis to handle the creative on its ... . The company, which targets fashion-conscious men aged between 18 and 35, aims to raise its profile by avoiding ... fashion stores throughout the UK, the 25-year-old Peter Werth profile has been limited and the agency has ...

MEDIA HEADLINER: Red returns to middle ground in response to rival launches - Red revamps in a bid to be more relevant to its target market

in the balance of content. As well as fantastic fashion, inspirational interiors and easy entertaining ideas ...

E.THE LAST WORKING DAY: In an exclusive feature for Campaign, Matt Beaumont, the author of this year's must-read satire on the advertising industry, reviews the highs and lows of the Miller Shanks year

performed in exemplary fashion. I am informed that this year only five of our ads appeared upside down - our ...

MARKETING MIX: News of the world

fashion maven at the same time. That's modern multi-tasking for you. In a similar vein, Japanese fashion designers can now use the Xlarge system to ensure their clothes are techno-friendly. Xlarge has ...

OPINION: The first digital Christmas will be the last for some dotcoms

optimistic investors. In some cases sheer profligacy and hubris. For example, Boo.com, the online fashion ...

SO THAT WAS 2000: The millennium year delivered all its promised excitement, as dotcoms felt the burn and consolidation shook up many sectors. James Curtis reports

telling year in new media. The bursting dotcom bubble reminded us that there will be a place for old-fashioned ... s a long time in retail. Twelve months ago, Gap was the darling of high street fashion. Now ... for the brand s demise. Trying to be too fashionable, instead of talking to 30-somethings, is its chief problem ...

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