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Republic brings in DeVries SLAM for music and fashion brief

High street retailer Republic has appointed DeVries SLAM to promote its fusion of music and fashion....The fashion brand has brought in the agency to help drive consumer sales in-store and online and position Republic as the fashion and music destination for young people. The agency, which will work ... , ultimately, work to fuse music and fashion, targeting its 16- to 30-year-old demographic. DeVries SLAM ...

Vice acquires style bible i-D magazine

from Vice. Vice is set to use the acquisition to further expand into the online fashion market ... : "Vice is so excited to work with the guys at i-D magazine, one of the only fashion publications ... the gift of eye-catching, mind-blowing video-driven fashion content." Jones said: "This marks ...

Edelman shifts Africa and Middle East oversight to Asia-Pacific

to capitalise on this trend by organising ourselves in a similar fashion. 'David s leadership strength ...

Last week's most read news in advertising, marketing, media and PR (9 - 15 Dec 2012)

, Tuesday 11 December ) High-end fashion brand Burberry approached holding companies in advance of a ...

Burberry turns to Vodafone marketer Alessia Kosagowsky ahead of mobile push

. The technology has already been trialled at the brand s London Fashion Week Show, which saw attendees arriving ...

CRISTAL FESTIVAL: The real celebrity is the consumer, says Addiction director

users of social media to a fashion show on ice at the Tower of London for Shop Direct Group-owned Very ...

IPC teams up with Microsoft for five-month ad blitz

morph, in which IPC's creative unit worked with ClickTag. Visitors to the fashion channel will see ...

City mag Square Mile to publish debut style issue

of the main features will cover the changes in taste in men's fashion in the City, from the yuppie era ...

Burberry to review global media account

High-end fashion brand Burberry has approached holding companies in advance of a pitch for its

Asos smashes UK sales projection

on the latest trends, fashion, editorial, and "how-to" videos. Asos is in the process of an aggressive ...

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