Search results for "Fashion

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Nestle Marathon water switch signals intent

08 Dec 2009 | by Joe Thomas

of marketing at Nestle Waters UK. 'It's not about making a fashion statement, it's about an everyday need. We ...

Sector Insight: Bottled water

02 Dec 2009 | by Jane Bainbridge

clutching a bottle of Evian was once a fashion statement in itself, suddenly it has begun to imply a lack ...

Youth marketing: four trends in reaching the CyberGens

22 Sep 2009 | by David Benady

significant. Merely recognising the key channels of communication, or distinguishing between a passing fashion ...

APG Creative Strategy Awards - PG Tips 'monkey' by Mother London

11 Aug 2009

the culture associated with it) had been taken for granted and had become fusty and old fashioned. Tea needed ...

Red Bull to launch Energy Shot drink in the UK

07 Jul 2009 | by Joe Thomas

, without them having to drink large volumes of liquid. If brands get it right, it will be quite fashionable ...

Brand Health Check: Bottled water

24 Mar 2009 | by Joe Thomas

simply the weather. The argument that bottled water is healthier than old-fashioned tap water has never ... fashionable again. Bring back glass bottles and aspirational ads. Drop the corny brand extensions. After ...

 

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