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Ads to mirror editorial in new Emap magazine Pop

Emap is launching a biannual unisex fashion and art magazine that boasts an innovative format...Emap is launching a biannual unisex fashion and art magazine that boasts an innovative format ... . Instead, an editorial gatefold will lead straight into a 12-page fashion feature. Advertisers in the first issue include Prada, Gucci, DKNY, Dolce s fashion team of eight, headed by Kerry Moffat, who ...

Edmans turns back on Draper’s Record for role at AH Media

Gail Edmans, ad manager of Draper s Record, has parted company with the weekly fashion trade...Gail Edmans, ad manager of Draper s Record, has parted company with the weekly fashion trade ... and Fashion, the Emap Communications division, for two years. Before that he spent five years ... . The magazine sells sponsorship around its annual fashion awards. This year s menswear awards is sponsored ...

Frige quits Elle to head AIM’s wedding portfolio

. She will be assisted by fashion sales director Russell Blackburn, deputy ad manager Deborah Paul ... in fashion clients. The September/October issue of You & Your Wedding will have a covermounted ...

REVIEW: Marketing and advertising news in the week’s press

Emap Elan is to launch a bi-annual fashion and art title called POP. It aims to celebrate the Pop Art movement and will be edited by Katie Grand, the former fashion editor of The Face. The first issue ...

BBH emphasises unconventionality of Dockers Khakis

album covers and fashion campaigns as well as editorial assignments for GQ and the New York Times ...

OPINION: BAINSFAIR ON ... SPORTS SPONSORSHIP

Breakfast two weeks ago, the presenter was doing the fashion spot. There s a new sports brand out ... an idea and a bit of old-fashioned creativity. There is an idea in the fastest serve in tennis ...

CLOSE-UP: NEWSMAKERS/ANDY MCKAY AND CHRIS HERRING - Creative chiefs who want to shake up Euro RSCG. Shearer’s departure leaves Herring and McKay to steer creative, Jade Garrett says

some of his most memorable campaigns, including one for Clarks desert boots shot by the fashion ...

MediaVest runs media planning for Yoox launch

, offers customers 40% to 60% off fashion and accessories from designers such as Vivienne Westwood ... , while keeping the high-fashion and style elements strong. ...

Analysis: CRM winners prove worth of partnerships - Craig Smith reports on the Business in the Community Cause Related Marketing Awards for Excellence 2000

-raising products and sponsorship of Fashion Targets Breast Cancer. One aspect of the programme, Kiss ...

Opinion: Marketing Society - Brands can own new channels of communication

significant appeal they need to fashion new content. Savvy brand owners should not miss the opportunity now ...

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