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Marketing Leader of the Year poll - only one day left to vote!

16 May 2013

at fashion retailer Topshop he has established the brand at the cutting edge of marketing, using technology ... the store streamed its "Unique" fashion show on Topshop.com and customers could shop as they viewed; more than 2m people tuned in around the world. And for London Fashion Week this spring, Topshop joined ...

Tesco triumphant in top five 'socially devoted' brands poll

16 May 2013 | by Gemma Charles

performing industries, fashion and retail have been getting better at social customer care. Jan Rezab ...

Marketing Leader of the Year: The candidates - Greg Nugent

16 May 2013

's moving. Most don't think in that fashion and then get caught out. What can we all learn from ...

The silver bullet

16 May 2013 | by Ilicco Elia

old-fashioned. Hand-held devices are more than just tiny versions of the computers we know; in many ...

Topshop to host 'secret pop-up gigs' for Kate Bosworth collection

16 May 2013 | by Matthew Chapman

-festival inspired fashion range designed by Hollywood star Kate Bosworth.

Can M&S get its fashion mojo back?

15 May 2013 | by Nick Gray

for the company. You need to make sure a culture of fashion permeates through the whole business, from investor ... "fashion". And that's the thing about fashion retailing; if you're going to do it right you need to make sure a culture of fashion permeates through the whole business, from investor relations right down ...

Audi latest campaign pushes 'style and substance' message

09 May 2013 | by Alex Brownsell

The Volkswagen-owned car marque is promoting its SQ5 TDI model with a TV and cinema ad, by BBH, showing the "graceful demise" of a central female character. The woman is shown walking through the rain in stylish clothes and with fashionable accessories. However, as she walks her stiletto heel breaks ...

Google Glass or iWatch? There's only one way to find out...

09 May 2013 | by Sue Unerman

think, to functionality, although fashion clearly has a role in establishing who wins this next...quickly come up with the similar but more discreet Google Contact Lens, Apple might win the fashion war. Fashion, perhaps, but also nostalgia. The Googe Glass v iWatch adoption curve might have a lot to do ...

Where did you get that name?

09 May 2013

the eponymous brand going out of fashion in the agency world? Much of the evidence suggests so many ... , if something has gone out of fashion, the only certainty is that eventually it will come back in ...

Tech City: How digital start-ups are using PR

09 May 2013 | by Lynsey Barber

: 'Our companies have customers that span fashion, gaming, financial services, big data, cloud, mobile ...

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