Think BR: Hard work and education pays in online adspend figures
05 Oct 2010 | by Guy Phillipson
investment by major brands particularly in FMCG and Entertainment. The effectiveness of social and video ...
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AOP SUMMIT 2010: Unilever marketer sets out consumer media manifesto
15 Oct 2010 | by Daniel Farey-Jones
document acts as a guide to the way consumers want the FMCG company to engage with them, from don t be so ...
Trading Places (21 May): This week's people moves in advertising, marketing and media
21 May 2010 | by Staff
and e-commerce Emma Jenkins is leaving the FMCG giant to launch her own company. ( Marketing ...
Acxiom launches social media matching and targeting service
24 Feb 2010 | by Daniel Farey-Jones
clients including an FMCG company for the launch of an energy bar as well as automotive companies. Acxiom ...
Trading Places (12 Feb): This week's people moves in advertising, marketing and media
12 Feb 2010 | by Staff
Clift is to leave the FMCG giant after 30 years with the company, without a job to go to. A spokesman ...
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