Online adspend hits £2.3bn as entertainment drives growth
05 Oct 2011 | by Sarah Shearman
attractive to brands and advertisers." Phillipson said the "FMCG story", however is "most interesting ...
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Video advertising up 100%; social ads up 60%; FMCG advertisers are now the second highest display ...
attractive to brands and advertisers." Phillipson said the "FMCG story", however is "most interesting ...
investment by major brands particularly in FMCG and Entertainment. The effectiveness of social and video ...