Technology and creativity to power TV brands of the future
01 Dec 2011 | by Andy Bryant
brands of the future, whether that s technology companies, retailers, FMCG brands or publishers. It s ...
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Think BR: Getting the real measure of return on investment
19 Nov 2012 | by Marius Cloete
showed the highest return on investment (ROI) of all media across the 77 FMCG campaigns analysed. The ...
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