Search results for "FMCG"

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Mindshare prepares for battle as Unilever calls £3bn global media review

13 Dec 2011 | by Arif Durrani

reducing its environmental impact . The global FMCG conglomerate has also launched a new marketing ...

Reckitt Benckiser reviews global digital CRM

01 Dec 2011 | by Sara Kimberley

The FMCG giant's global digital marketing manager, Giovanni Gribaudo, has approached a number of ...

Yoplait awards £8.4m account to UM London

24 Nov 2011 | by Jeremy Lee

our extensive experience in the FMCG sector." ...

Is conflict a barrier at pitchlist stage?

13 Oct 2011 | by John Tylee

also have an extensive portfolio of FMCG brands. We have to define what conflict is - and that's much ...

Trading places: this week's people moves

07 Oct 2011 | by Sara Kimberley

, FMCG and entertainment. (Media Week) Neil Hurman , chief operating officer for OMD's Renault ...

P&G awards Southeast Asia account to MediaCom

12 Sep 2011 | by Emily Tan

SINGAPORE - FMCG giant Procter & Gamble (P&G) has awarded its media account across five Southeast

P&G appoints MediaCom for planning in Japan

10 Aug 2011 | by David Blecken

strong competition in Japan from domestic FMCG giants such as Kao. P G also recently called a pitch ...

When it's crunch-time, this client trusts his gut

28 Jul 2011 | by John Tylee

. With the best young marketing talent now having such a broad range of options, FMCG companies aren't ...

On the Campaign Couch with... JB

28 Jul 2011

? A case in point is a recent ad for a desirable FMCG client my colleagues and I had to watch twice to ...

Marketing, PR and digital: brands bring it all together

21 Jul 2011 | by Noelle McElhatton and Gemma Charles

their purpose, as well as the company they keep. INNOCENT - BREAKING THE RULES There are FMCG food ...

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