to remove filtersAgency of the Year: Digital Agency of the Year - AKQA
20 Dec 2006 | by Gareth Jones
clients in the automotive, FMCG and telecoms sectors. The agency claims that 66% of its business is now ...
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2006 round-up: The year of digital?
31 Dec 2006
. This followed Aviva s acquisition of RAC and its merger with NU. FMCG giant Unilever revealed a ...
Agency of the Year: Field Marketing Agency of the Year - Cosine
20 Dec 2006
, FMCG, and telecoms/utilities. Within financial services, Cosine offers a specialist service to clients ...
News Analysis: Short-term gain, long-term pain
20 Dec 2006
campaigns for FMCG businesses such as PepsiCo and Nestle Purina. However, he argues that marketers have ...
Agency of the Year: Sales Promotion Agency of the Year - Iris
20 Dec 2006 | by Avid Tiltman
Pot Noodle, Lucozade and Green & Black's, and this year it strengthened its hand outside FMCG with ...
Bollywood adds twist to brand story
14 Dec 2006
come from the FMCG, youth and lifestyle and liquor categories. Coca-Cola plays one of the leading roles ...
The Business: Expansion - RPM moves into field marketing with Phiz arm
14 Dec 2006
asking for a field marketing campaign," said Couch. Phiz will initially target existing FMCG clients ...
Business: Bellwether Report - ISP seeks clarity on IPA's definition of SP
14 Dec 2006 | by Gemma O'Reilly
." Budget increases in Q3 were most common in the FMCG, retail and consumer durables sectors, while cuts ...
How to buy ... a doordrop campaign
14 Dec 2006 | by Tim Rix, Business Director, TNT Post Doordrop Media
Mail doordrops; retailers prefer Newshare; and FMCG brands typically favour Newshare and Solus methods ...
In-Store Marketing: Why malls want a slice of the experiential pie
14 Dec 2006 | by Gemma O'Reilly
of FMCG brands, but the shopping centres are obviously touting their validity as a strong option ...
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