Search results for "FMCG"

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CAREERS: Movers - News in brief

31 May 2001

division. Prior to this he ran his own marketing consultancy for the leisure and FMCG sector, Vital Edge. ...

DIRECT: Cif picks MWL for DM campaign

31 May 2001 | by MARK KLEINMAN

, which will hit 250,000 homes this month, is intended to reinforce the FMCG giant's commitment to the ...

MARKETING HELPLINE SERVICE

31 May 2001

strategies, guidelines for specific sectors, such as e-commerce and FMCG, and background about the ...

FIELD MARKETING: How FM relies on the right location - Field marketers need a well-targeted campaign to achieve good ROI, says Mary Cowlett

31 May 2001 | by MARY COWLETT

marketing agency FMCG, based in Oxfordshire. Pinpointing location Last summer, FMCG worked ...

ANALYSIS: Pensions providers keep quiet - With stakeholder pensions becoming a statutory workers' right, Suzy Bashford asks why providers aren't pushing their particular products more aggressively

31 May 2001 | by SUZY BASHFORD

mother with her baby, thinking about investments for the future. The ad has a deliberate FMCG feel ...

POWER 100: The Power Merchants - Marketing's second annual Power 100 rankings reveal whose influence soared and whose fell in the past year.(1 of 2)

31 May 2001

background, but by his own admission, the Irish co-chairman of Anglo-Dutch FMCG giant Unilever is a ...

Saatchi & Saatchi slashes in-house media

25 May 2001 | by Anna Griffiths,

absorbed into Zenith it will mark the agency's first step onto the FMCG giant's agency roster, bringing ...

Saatchi & Saatchi slashes in-house media

25 May 2001 | by ANNA GRIFFITHS

. If P&G is absorbed into Zenith it will mark the agency's first step onto the FMCG giant's agency ...

FIELD/TELEMARKETING: FACE TO FACE - Four of the industry's top players take stock of how telemarketing is shaping up in the technology-rich world of the 21st century. Interviews by Holly Acland

25 May 2001 | by HOLLY ACLAND

executive, FMCG Kate Carr is a field marketer and proud of it. So proud in fact that she tells me ...

FIELD/TELEMARKETING: FACE TO FACE - Four of the industry's top players take stock of how telemarketing is shaping up in the technology-rich world of the 21st century. Interviews by Holly Acland

25 May 2001 | by HOLLY ACLAND

executive, FMCG Kate Carr is a field marketer and proud of it. So proud in fact that she tells me ...

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