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Turner launches TV channel dedicated to classic movies

18 Oct 1999 | by RACHEL MINTER

predicts that potential advertising interest will come from car, entertainment, fmcg, toiletries and ...

Turner to bolster UK output with launch of new film channel

15 Oct 1999 | by CLAIRE BEALE

ABC1 profile. Forbes said that she believed key advertisers will come from car, leisure, FMCG ...

Unilever reviews web strategy for key brands in UK

14 Oct 1999 | by BEN ROSIER

marketing in the next century. The Anglo-Dutch FMCG giant is auditing online activity across 35 of ...

FIELD MARKETING: Home callers get new perspective - Doorstep marketing is changing its methods and its image. James Curtis reports on developments

14 Oct 1999 | by JAMES CURTIS

. FMCG s new division is called FMCG Home Services. Chairman Mike Cottman says: Everyone is chasing ...

HELPLINE SERVICE: E-mail: marketing@haynet.com

14 Oct 1999 | by PAUL SELIGMAN, Managing Director, Commu

members (non-members pounds 320 plus VAT). Contact: 020 86140277. Alternatively, FMCG Training ...

Cartoon Network in sponsorship deal with Dulux Kidzone

11 Oct 1999 | by RACHEL MINTER

enjoy the product as well. This marks the first sponsorship deal outside of the fmcg market. It ...

ANALYSIS: HOW TO SELL TO ... Michelle Steggles - At parties, Starcom’s group media director takes the biscuit. By Lexie Goddard

11 Oct 1999 | by LEXIE GODDARD

Cards. The bulk of UB s money is spent on TV, although the fmcg giant is exploring posters and ...

MARKETING FORUM: E-business prevails on the Oriana

08 Oct 1999 | by ELEANOR TRICKETT

home shopping over the internet was a threat to FMCG advertisers because shoppers are likely to ...

DIRECT MARKETING: BELOW-THE-LINE CHAMPIONS - They may work for a range of different companies and even be close rivals but they have one thing in common: their firm belief in direct marketing. Lisa Campbell reports

08 Oct 1999 | by LISA CAMPBELL

of direct marketing: Marsden was charged with finding ways of making it more relevant to the FMCG ...

CAMPAIGN DIRECT: ISSUE FCB WORLDWIDE - A new world order for True North below the line/The DM operations of Bozell and FCB look likely to flourish in the merged company

08 Oct 1999 | by JIM DAVIES

experience in the FMCG area. Financial institutions, which use FCB for principal direct services, are ...

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