Search results for "FMCG"

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Financial PR: Catching a ride on the financial bandwagon - As the Government urges more people to save and competition in the financial services sector increases, service providers are turning to PR to make them more consumer friendly

marketing managers are coming into financial services from FMCG backgrounds, where targeted marketing is ...

NEW MEDIA CHOICE: SNICKERS

Yes, yet another World Cup sponsor, and yet another FMCG brand aligning itself with the beautiful...Yes, yet another World Cup sponsor, and yet another FMCG brand aligning itself with the ...

NEW MEDIA: ANM in Royal launch

finalising a deal with an FMCG company to sponsor the new page. The sponsorship package is expected to be ...

PROFILE: Prophet of DM - DON PEPPERS PRESIDENT MARKETING ONE TO ONE

. Do his theories really apply as well to FMCG manufacturers, whose products are difficult to produce ...

MARKETING FOCUS: Change the subject - FMCG marketers are finding there is a huge demand for their

eager to tap into some new and potentially challenging ideas. If you are in FMCG, the ...

NEW MEDIA CHOICE: VIRGIN COLA

FMCG Web sites are a drag. By contrast, Virgin Cola s is a gas....FMCG Web sites are a drag. By contrast, Virgin Cola s is a gas. Almost literally so since ...

PR LEAGUE TABLES: Giants leap - The stars of the 1998 PR League Tables, compiled by Ken Gofton, are the merged giants and those agencies operating in the dynamic healthcare and IT sectors. (1 of 2)

(Upjohn, Roche), IT (BT, Xerox), and FMCG. james.maxwell@ketchumcomms.co.uk ...

DIRECT MARKETING: Delivering the goods - New technology looks set to create a huge demand for grocery home shopping services, giving food retailers a massive logistical headache. Robert Gray reports

and FMCG brands could be purchased from the comfort of home. Should it be proven that this is ...

GWR hands database task over to Burnetts

at Burnetts, said: Our wide range of experience on motor, fmcg, travel and airline clients has ...

CAMPAIGN DIRECT: SHOPPING WITH CAMPAIGN - KELLOGG’S

, adland has been driven by talk of the move by fmcg companies from TV to direct marketing. But because ...

 

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