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10 Dec 2010
The FA bid lacked what would have made an English World Cup great - passion ('England's 2018 World ...
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Morrisons takes on Fifa over England's failed World Cup bid
13 Dec 2010 | by John Reynolds
, Morrison s marketing director, said: "The FA team put together a fantastic bid. On behalf of our customer ...
Senior figures dissect England's failed 2018 World Cup bid
09 Dec 2010 | by Matt Cartmell
The FA's bid for the 2018 World Cup was doomed because it stuck too rigidly to traditional PR...of sports, Hill Knowlton To call themselves 'The FA' rather than 'The English FA' gives a ...
Ian Monk: England whingers remain in denial
08 Dec 2010 | by Ian Monk
loser. For this reason alone, a period of silent reflection from the FA and the bid team would be ...
Danny Rogers: Don't blame PR for World Cup failure
08 Dec 2010 | by Danny Rogers
about whether, or which, lobbying consultants were employed, but one thing is certain: the FA lacked ...
McDonald's 'festive menu' by Leo Burnett
03 Dec 2010
and outdoor in a campaign planned and bought by OMD UK, carries the tagline "McDonald's but Fa la la ...
England's 2018 World Cup bid 'damaged' by bad PR and British media
03 Dec 2010 | by Matt Cartmell
this position to be challenged. On the other hand, had there been true leadership of the FA, in the ...
Dare: Lessons from the Fat Duck
03 Dec 2010 | by Nick Emmel, Dare
Twitter profile or a participative social microsite. Nor did our FA Support England project require ...
Brand backers await World Cup 2018 decision
02 Dec 2010 | by John Reynolds
Airways, Morrisons and Thomas Cook Sports, will benefit the most. He said: "Tesco, an FA partner, but ...
Vauxhall on course to seal England sponsorship by end of year
25 Nov 2010 | by John Reynolds
likely to be signed within a month. However, the FA will delay disclosing details of the deal until it ...
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