Lifting the lid on relationship management
11 Apr 2005 | by Kim Walker, APRAIS
evaluation and remuneration planning. Launched in 1998, APRAIS is now represented across Europe, North and ...
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Banks, brands, mergers and acquisitions
18 Apr 2005 | by Joseph Benson and Jack Foley
brand strategy have been published in North America, Europe, Turkey, India, South Africa, New Zealand ...
Global soft drinks round-up
18 Mar 2005 | by Canadean
flavour mix towards blends and more non-traditional flavours. Whilst North America and Western Europe ...
US Market Entry: co-branding strategies are a matter of teamwork for UK companies
27 Jan 2005 | by Bob McCarthy
the US, UK and Europe who desire to introduce their business or products to the US market. We ...
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