to remove filtersArif Durrani: Facebook's UK advisory board creates a stir
02 May 2013 | by Arif Durrani
represented a home from home for Facebook. It is the largest commercial operation in Europe, enjoying very ...
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Arif Durrani: C4 heralds joined-up approach to BT Sport
09 May 2013 | by Arif Durrani
Cup and Europe, rugby and women s tennis. Having fended off competition from BSkyB and Channel 5 ...
On the Campaign couch
02 May 2013 | by Jeremy Bullmore
agencies began to colonise Europe. They did so not because they were pioneering, risk-taking ...
A view from the top
11 Apr 2013 | by Mainardo de Nardis
calls to Asia and then Europe. As always, I wonder if New York is the best place for global headquarters ...
Arif Durrani: An innovative TV format is not just about length
28 Mar 2013 | by Arif Durrani
Week Europe to call time on media s most famous and lucrative format. "I m announcing the death ...
DraftFCB must seize chance to be a top-tier player
14 Mar 2013 | by Ian Darby
turnaround plan for the advertising unit that houses McCann and DraftFCB. The word, in Europe at least, is ...
Has product placement failed to make the big impact that many predicted? The Marketing Society Forum
07 Mar 2013
follow. MAYBE - ANDREW WARNER, SENIOR MARKETING DIRECTOR, EUROPE, EXPEDIA It depends whose ...
A view from the top
07 Mar 2013 | by Ed Vaizey
in mobile in the US. Talk turns to Europe s fragmented market where companies such as AT T could ...
Are innovations such as live TV ads gimmicks with little brand relevance? The Marketing Society Forum
28 Feb 2013
relevance. Absolute Radio was the first station in Europe to use the Apple iAd format, and while this ...
A battle to balance growth with costs
07 Feb 2013 | by Alec Mattinson
in Western Europe. Opportunities in emerging markets look compelling, but where PR remains ...
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