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Honda Europe appoints Mcgarrybowen to £25m ad brief

03 Jul 2012 | by Sara Kimberley

Honda Europe has appointed Mcgarrybowen London to handle its £25m pan-European campaign for its new..., Southern and Eastern Europe. The campaign will launch in the autumn in the lead up to the CR-V model going ...

Clouds gather around Western Europe ad market

19 Jun 2012 | by Daniel Farey-Jones

Two media agency forecasts have warned of a slowdown in adspend in Western Europe this year as

Europe instructs Google to offer search dominance remedies

21 May 2012 | by Sarah Shearman

Google has been given a "matter of weeks" by the European Commission to offer remedies to concerns about its dominance of the search market "for the benefit of competition and innovation in the sector".

Electrolux appoints DDB Europe to £25m pan-European ad account

04 May 2012 | by Sara Kimberley

Electrolux, the household appliance manufacturer, has appointed DDB Europe to handle its £25m...works on the creative account for its retail business. DDB Europe will now be responsible for ...

Europe's 'chilling' data reforms will deter a UK Facebook or Twitter

02 May 2012 | by Sarah Shearman

"chilling" effects of Europe's proposed changes to data protection laws, claim industry representatives....it will be even more difficult for anybody to build the next Twitter or Facebook within Europe with ...

Visa Europe signs Neil Henderson as media head

26 Apr 2012 | by Alec Mattinson

Visa Europe has raided the agency world for a new head of media as the brand prepares for this...positioning and handling agencies in each territory. Hill + Knowlton Strategies is Visa Europe's retained ...

Sony Europe's sales and marketing roles to bear brunt of 1,000 job cuts

20 Apr 2012 | by Matthew Chapman

Sony Europe's sales and marketing teams are entering consultation from today as the company..., laid out by new chief executive Kazuo Hirai . A Sony Europe spokeswoman confirmed the "duplication ...

Yahoo revenues improve but Europe struggles

18 Apr 2012 | by Daniel Farey-Jones

Europe dropped 9% year on year to $88m ( 55m), while direct costs surged 31% to $40m ( 25m), though Yahoo ...

Internet Week Europe calls on Borkowski.do to spread the word

12 Apr 2012 | by John Owens

Internet Week Europe (IWE) will be working with Borkowski.do to promote digital talent and spread...strategic counsel, said: 'It could have gone to any of the major cities in Europe but it came here. They ...

Google parts company with Northern Europe comms director Mike Harvey

03 Apr 2012 | by Sara Luker

Google has parted company with Northern Europe comms director Mike Harvey.

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