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Canterbury replaces Nike as England rugby kit provider

02 Mar 2012 | by Alex Brownsell

) to become the official kit partner for the England team....disastrous 2011 for the England rugby team. Canterbury will provide kits for the England senior team, the ...

Optimum Nutrition aims for UK expansion with rugby sponsorship

24 Feb 2012 | by Alex Brownsell

already sponsors athletes, including Irish rugby union star Rob Kearney and England 7s rugby player Chris ...

Aviva signs radio deal to promote health insurance

20 Feb 2012 | by Maisie McCabe

national station in England in October 2010, and earlier this month, it reported a weekly reach of 3.32 ...

Umbro sidelines John Terry from ad campaigns

07 Feb 2012 | by John Reynolds

Sports brand Umbro is seeking fresh football brand ambassadors, with former England captain John...stripped of the England captaincy by the Football Association last week. The Chelsea defender was most ...

Brit Insurance marketing cuts threaten cricket sponsorship

31 Jan 2012 | by John Reynolds

sponsorship of the England cricket team in doubt....The company, which sponsors the elite England cricket team, has entered into a 30-day consultation ...

RFU adopts player focus to tackle media setbacks

17 Jan 2012 | by John Reynolds

The Rugby Football Union (RFU), the governing body of the sport in England, is overhauling its...marketing approach. She said it had learned a lot from England s World Cup campaign, when the team was ...

Buxton extends England cricket partnership

16 Jan 2012 | by Daniel Farey-Jones

England cricket team until the end of the 2013 season....Buxton, which first became an England and Wales Cricket Board (ECB) partner in 2008, has signed up ...

Review of the Year: Top 10 marketing mishaps in 2011

20 Dec 2011 | by Nicola Clark

claimed that racial incidents could be settled by a handshake. Rio Ferdinand, the England and Manchester ...

Investec announced as ECB sponsor

24 Nov 2011 | by John Reynolds

The England and Wales Cricket Board (ECB) has today (24 November) announced Investec as its sponsor..., in an event attended by England cricket captain Andrew Strauss. The deal is to run for 10 years ...

O2 hires Heineken marketer Given for top sponsorship job

23 Nov 2011 | by Alex Brownsell

backing of the England rugby union team. Prior to joining the brewer, Given held a number of roles ...

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