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Value of arts sponsorship lies in its niche appeal

02 Dec 2008 | by Ed Kemp

partnership with Arts Council England, Arts Business and MLA. The bank also issues its employees with a ...

Football shirt sponsorship market suffers drop

26 Nov 2008 | by Ed Kemp

shirt deals across Europe's top six leagues - England, Germany, France, Italy, France, Spain and the ...

FA plans England's bid to host 2018 World Cup

07 Oct 2008 | by Ed Kemp

's European Champion-ships despite the home nations' failure to qualify, while England's domestic leagues are ...

Adidas seals deal with Rugby star Danny Cipriani

07 Oct 2008 | by Ed Kemp

LONDON - Adidas has sealed a multimillion-pound deal with Wasps and England rugby union star Danny...deal with the company, which expired earlier this year. Cipriani, who broke into the England ...

Cadbury sets sights on London Olympics deal

16 Sep 2008 | by Ed Kemp

the Queen's Jubilee Baton Relay. It was also an official sponsor of Team England and an official ...

Middle East investors use sport to build brands

09 Sep 2008 | by Ed Kemp

tournaments and the England Sevens team, while rival Etihad became shirt and stand sponsor of Guinness ...

O2 and Hilton seal rugby sponsorship deals

19 Aug 2008 | by Alex Brownsell

England Rugby Team for a further four years, taking it beyond the next World Cup....network first sponsored the England team as BT Cellnet, before relaunching as O2. Meanwhile, Hilton ...

O2 agrees £16m sponsorship extension with England Rugby

14 Aug 2008 | by Alex Brownsell

LONDON - O2 is extending its deal with the RFU to sponsor the England Rugby Team for a further four...The mobile phone network first sponsored the England team as BT Cellnet, before the re-brand to O2 ...

FA to back 'Respect' scheme via ad push

05 Aug 2008 | by Ed Kemp

ads in national newspapers, such as The Sun and The News of the World. A viral element stars England ...

English Premier League launch may raise cricket's appeal to consumer brands

29 Jul 2008 | by Richard Gillis

The England and Wales Cricket Board (ECB) recently announced plans for an English Premier League ...

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