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Media: All About ... In-game advertising

advertisers would like more of a creative input. As Mark Eaves, the managing director of Drum PHD, puts it ...

Media: Things we like

A while back, we wrote about the involvement of Drum PHD's Simon Wells in the production of a ...

Media: Double Standards - Content makes media more than a commodity

you most proud of? The return of The Krypton Factor, fully funded by Sage and co-ordinated via Drum ...

The World: Learning global lessons on product placement

managing director of Drum PHD, says. Eaves should know. He helped to bring together Sage with the ITV ...

Opinion: Perspective - It's time for UK's political advertising to grow up

rely on a big poster ad and try to drum up a bit of PR around it. Generally speaking, the Tories seem ...

Media: Double Standards - There's more to AFP than meets the viewer's eye

SIMON WELLS - EXECUTIVE PRODUCER, DRUM PHD - To what degree can advertiser-funded programming ...

Close-Up: Glue marks ten years of breaking the mould

suits banged the environmental drum in a series of ads promoting the green benefits of train travel ...

Media: Chatter

, continues to bang the drum for online charging. ...

Media Headliner: Wilding arms PHD with real strategic firepower

its content arm Drum's work for Sage on recreating The Krypton Factor has won awards at Cannes. But ...

Media: Things we like

, Drum, deserves credit for developing the concept. AND ONE THING WE DON'T ... Britain's Got Talent ...

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