to remove filtersEU postpones crucial vote on European-wide data regulation law
18 Apr 2013 | by Matthew Chapman
Businesses and Direct Marketing Association (DMA), signed an open letter to ministers, warning them that the ...
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John Lewis picks Proximity for CRM account
20 May 2013 | by Louise Ridley
be focusing on the separate Waitrose CRM review. Proximity will work across all direct marketing ...
The World's Leading Independent Agencies 2013: El Laboratorio
12 Apr 2013
them. We spoke to them as if we were talking to a hypnotised crowd. Even direct marketing, which ...
Is Facebook guilty of 'trivialising' social engagement? The Marketing Society Forum
21 Mar 2013
direct marketing business; a great introduction to the world of 'junk' communication. Now, everything has ...
Brands on alert: six things you need to know about draconian new EU data rules
01 Mar 2013 | by Noelle McElhatton
Direct Marketing Association (DMA), has been lobbying Brussels to dilute its stipulations, in particular ...
Cheeky Bingo unveils TV campaign and revamped sponsorship idents
25 Feb 2013 | by Gemma Charles
rather be playing bingo. Over the year, Cheeky Bingo will also roll out social media and direct ...
Big Data: Moving beyond the hyperbole
13 Feb 2013 | by David Benady
delivering ever-increasing sources of data. The direct marketing industry has been dealing with data for ...
Forward Thinking: Interview - Kiddicare's multichannel masterplan
23 Jan 2013 | by Jane Bainbridge
expects to expand its traditional direct marketing efforts in the future. 'We've done invitations to store ...
Unilever's Jon Goldstone: A great brand can't stand for 'cheap'
17 Jan 2013 | by Jane Bainbridge
the coming year? According to Ebiquity, Unilever's above-the-line adspend and direct marketing ...
Royal Mail parts ways with top marketer Antony Miller
11 Jan 2013 | by Matthew Chapman
Royal Mail has parted company with Antony Miller, the head of marketing for its MarketReach direct...providing range of direct marketing services, including planning, production, data and creative services ...
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