TV MONITOR: A WEEKLY LOOK AT WHO’S BUYING WHAT AND WHEN
04 Apr 1997 | by JANE OSTLER, digital communications pla
Programme: Cutting Edge, the Dinner Party
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Unleash the power of production
25 Jun 2010 | by Ivan Skoric, TSL Digital
Ideas can't be rushed through in digital, but with a little thought, idea and brand integrity can...Digital audiences are booming, measurability is keeping brands excited, the scope of digital creativity and platforms is exploding and budgets are up. On the face of it, digital could not be healthier. With innovations such as the iPhone, the iPad and 3D TV getting into the hands of consumers, digital won't stop ...
Owen on digital media: The wife goes back to school and joins the web generation
29 Sep 2006 | by John Owen, planning director of digital agency dare and former chairman of IPA Digital, John.owen@haynet.com
Students are on my mind quite a bit at the moment. For one thing, we are trying to recruit a number of them to dare as part of our Dare School initiative and, for another, my wife is about to become one again - at the age of 42.
INTERACTIVE: Labour Election ’97
30 May 1997 | by CHARLIE DOBRES, head of Lowe Digital
Well, they won it in the Shires and they most certainly walked it on the Web. Clean, basic design (though rather slow) with some useful interactive features. I now know that my local MP, Ken Lizard Livingstone, was previously an animal technician at the Royal Marsden Hospital and is vice-president...
Digital & Direct: Digital choice - Computertan.com
17 Feb 2009 | by Will Lebens, Managing director, Airlock
A reported 30,000 users hit Computertan.com within 24 hours of its launch this month. It was heavily promoted, almost plausible as a concept and packaged in classic infomercial, web-brochure style.
Interactive Works: COI - Army recruitment - 'Be the best'
16 Nov 2005 | by Scott Rogers, Creative director, Euro RSCG 4D Digital
Attention! Like any good piece of interactive advertising, the best way to keep viewers engaged is to reward them. For this reason, this ad for Army recruitment succeeds.
Digital: Environment Agency plans digital roster
12 Dec 2007 | by Claire Billings
The Environment Agency is looking to appoint a roster of digital agencies to handle its digital...to submit proposals to work across all aspects of its digital communications strategy. The brief is divided into three areas: design, usability and accessibility, and digital marketing. The first covers digital strategy and consultancy, information architecture, digital branding and front-end development ...
Digital: NHS plans digital recruitment ads
20 May 2008
The NHS is launching a digital drive to showcase the different careers available within...NHS Careers has briefed VCCP Digital to develop an online advertising campaign featuring a series of interactive video clips aimed at 14- to 19-year-old consumers. The clips show fun activities, such as slapping someone with a kipper, and use the strapline 'Or do something more worthwhile'. The campaign ...
Media: Digital TV probe
25 Feb 1999 | by LUCY BARRETT
on digital television. The move is likely to put pressure on ITV to begin broadcasting on Sky Digital....A cross-party group of MPs is to launch an investigation into the availability of ITV and ITV2 on digital television. The move is likely to put pressure on ITV to begin broadcasting on Sky Digital. ...
Oxfam reviews digital account
20 Nov 2008 | by Fiona Ramsay
LONDON - Oxfam is reviewing its £2m digital marketing account as it steps up its 'Be humankind...advertising slogans to the campaign website. The best of these were shown on eight three-metre digital ...
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