27 Sep 2012
Squared is a digital internship programme, hosted by Google and Hyper Island with support from...KERRY DATLEN - digital account executive, Mindshare
I truly believe that Squared is going ...
of where the industry is heading and that digital knowledge is just one small element of being prepared ...
of the importance of these areas in understanding the digital world. I can definitely say I won't be a coder any ...
12 Jan 2012
| by Simon Willis
Potter, but expects a digital shift in 2013....to the share of cinema advertising space, Digital Cinema Media and Pearl Dean have the market firmly ...
.
So, what of 3D and digital? Around 16 per cent of the 2011 box office has been from 3D films. So far ...
digital advances. For the consumer, improved picture clarity means a better experience. Digital also ...
15 Dec 2011
Agency of the Year: Bartle Bogle Hegarty Digital Agency of the Year: AKQA Direct Agency of the Year: OgilvyOne Media Agency of the Year: PHD Advertising Network of the Year: BBDO Worldwide Media Network of the Year: Maxus Production Company of the Year: Blink Advertiser of the Year ...
12 Jan 2012
| by Ben Wood
digital advertising. On the other, Facebook data or Google insights might tell us more about an audience ...
of change for the industry.
We know digital equals data and, increasingly, we are realising within the digital solutions we build for clients that digital data can be what defines and creates our insight ...
12 Jan 2012
The Year Ahead For Adland
The Year Ahead For Marketing
The Year Ahead For the City
The Year Ahead For Olympics Ads
The Year Ahead For Production
The Year Ahead For Creativity
The Year Ahead For Direct Marketing
The Year Ahead For Digital
The Year Ahead For Creative ...
22 Nov 2012
Challenge, a competition that celebrated the impact of bus advertising, a new digital showcase, new creative ...
13 Dec 2012
innovation, eye-catching work and investment in its leadership team and digital capabilities.
GM headed ...
. This was especially the case in various specialised digital services, such as search and social, where Carat can now ...
to Recma, while investing in new channels and digital training for its staff and emerging as the most ...
12 Jan 2012
| by John Ryan
and constantly demonstrate a desire to push into new areas, be it digital, mobile, data or audience ...
in its 10 million digital push. This year will begin with further evidence of the channel's commitment ...
.
Both are positive, and although digital switchover looks set to drift further again (2019 has been ...
12 Jan 2012
| by Marc Giusti
, interactive TV, apps, commerce and mass-user expectations of it all mean 2012 won't be about digital adoption; it'll be about digital consumption.
Buoyed by many mass-participation events this year (in ...
to conclude their digital culture problems and set about creating broader ideas for their clients: utility ...
08 Jul 2011
through broadcast, PR, digital and social media channels. If a campaign has a live, human experience ...
as "showing your knickers" to the world, but our job is to carefully construct the campaign so the PR, digital ...
Not long ago, media plans regularly contained but a single line for "digital". That line has since become ...