Facebook has posted a 38% year-on-year revenue rise to £938m in the first quarter of the year on the back of mobile advertising growth, but questions remain how Facebook will increase monetisation as it reaches saturation point.
Threepipe has bolstered its digital offering by merging with digital marketing agency Blowfish....Digital's Farhad Koodoruth will own 50 per cent. The company will still be known as Threepipe. Alongside PR, the new outfit will include specialists across digital marketing, media planning, SEO and data ... will now work with Blowfish Digital's 20 staff in a new office in Holborn. The move is the latest ...
Virgin Atlantic is reviewing its global digital and direct marketing arrangements....will involve DM, digital content creation and social media. LBi, which handles Virgin s e-commerce sites ...
Sainsbury's has kicked-off a review of its digital advertising account as it looks to build a...advertising strategy and creating digital advertising. Sainsbury s will continue to work with Dare while adding other digital agencies to its roster. A Sainsbury s statement said: "Since we appointed Dare, the digital landscape has diversified and our digital needs have grown. We need to respond ...
Thomas Cook has approached agencies ahead of a pitch for its digital business.....com. Thomas Cook currently handles much of its digital activity in-house. Last year, it appointed Havas ...
digital business in future, according to Mark Wood, the UK chief executive...., but growing digital revenues that now make up 25 per cent of its total, up from 18 per cent a year earlier ... towards a digitally focused business. It would nice to get beyond 50 per cent of our revenues from digital ... market." The shift marks progress in the publisher's move toward becoming a digitally focused business ...
Premier Foods is holding a digital pitch for its "power brands", which include Hovis, Oxo and Mr
Oxfam has appointed Proximity London to handle its digital account....continues to work with 2020 on its digital media account. Proximity will work with Oxfam to deliver an integrated digital activation strategy to acquire new donors and drive income growth. It will also work ... we engage with our supporters and see digital as a key opportunity." ...
Havas has launched a digital agency in China called Socialistic, which is part of Havas Worldwide...The agency will specialise in digital work in Greater China, with a strong focus on social media ... the exciting growth trajectory of our digital business in China. I am delighted to welcome him back to the Havas Group and excited about the impact he can make creating a world class digital agency." During ...
Online publishers predict digital revenue will grow by 15% year on year in 2013, according...%). The research covered all revenue attributed to digital, the majority of which was advertising alongside other streams like ecommerce and online subscription sales. On average, digital revenues accounted for 34% of AOP members' total revenues, but the picture varied considerably: digital revenue made up 50% or more ...
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