Search results for "Digital

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Digital subs for PRWeek

03 Jun 2011 | by Cathy Bussey

PRWeek will introduce digital subscriptions this summer alongside sister titles in the Brand

Inside Track: Digital campaigning

29 Jun 2011

PRWeek and Blue Rubicon asked a selection of in-house heads of comms to explore their digital

Dentsu acquires digital agency Steak

02 Jun 2011 | by Sara Kimberley

Dentsu is continuing its acquisition drive by acquiring the digital agency Steak to boost its...Dentsu's acquisition in January of the Dusseldorf-based digital creative agency Social Thinkers. Dentsu will consider further acquisition opportunities in the UK and Germany. Kelly commented: "Digital media is a ... -leading digital solutions to our clients in Europe." ...

Karmarama forms partnership with digital collective

16 Jun 2011 | by Anne Cassidy

Karmarama is boosting its digital offering by going into partnership with a digital collective...The collective will sit within the agency and form a new "digital lab", teaming up with the existing Karmarama digital team. Sharabi, the former head of social at Beattie McGuinness Bungay; Knight, the co-founder of de-construct; Hunt, the former head of digital at Innocent Drinks; and Bentley ...

Agencies line up for PlayStation digital

16 Jun 2011 | by Matt Williams

Sony Computer Entertainment is conducting a review of its digital advertising business....too expensive. Sony is understood to be investing heavily in digital and social media activity ...

Chelsea FC in hunt for digital agency

29 Jun 2011 | by Sara Kimberley

Chelsea Football Club is looking for a digital agency to create a fantasy football competition....professional football players against rivals. The club does not currently have a dedicated digital agency, handling any digital activity in-house. In the past, it has worked with its shirt sponsor Samsung s agency ...

Europcar combines Twitter and digital outdoor

14 Jun 2011 | by Maisie McCabe

, its digital six-sheet format, and i, its new square-format site on West London's Cromwell Road ... Outdoor's LCD screens on the London Underground, JCDecaux's digital panels at London Heathrow ... and buying from Publicis Groupe media agency MediaVest. The digital outdoor campaign was managed ...

CMW scoops Allied Bakeries digital advertising business

16 Jun 2011 | by Matt Williams

Associated British Foods has appointed CMW to handle the digital advertising for its Allied...The agency won the business after a pitch, and will now be responsible for developing the digital ... . CMW's appointment marks the first time that Allied Bakeries has worked with a retained digital agency. Previously, the company used its above-the-line roster agencies, such as M C Saatchi, to work on digital ...

A digital future: The new Pepsi challenge

24 Jun 2011 | by Nicola Clark

Rivalry with Coke has taken a back seat as PepsiCo focuses on the next big thing in digital...and Coca-Cola. It might come as a surprise, therefore, that Bonin Bough, global director of digital ... what that future will bring to consumers in the fast-moving digital sphere. This month, it has ... technology social media and community-based marketing, mobile marketing, location-based technology, digital ...

Locog kicks off digital sale for 2012

27 Jun 2011 | by John Reynolds

spots on the London 2012 official website and other digital properties, as it anticipates millions...'s digital properties. The opportunities will be focused on the Locog website, mobile applications and other digital properties. Brands will be offered the chance to purchase advertising spots based ...

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