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confusion as the government waits to make the digital switchover, writes Mark Sutherland....Digital radio presents a major opportunity to brands as smartphone penetration increases ... .5% of radio listening came via digital platforms, according to Rajar figures, the highest percentage to date. While the government will not finalise a date for a digital switchover until the medium accounts ...
The question of how to make the transition to a digital future troubles all traditional media ... than 20 per cent of listening. Given the dithering over the strategy for digital switchover ... , under the auspices of Digital Radio UK and the BBC, handed Rainey Kelly Campbell Roalfe/Y R a 10 ...
rather than a threat. Andrew Walmsley is a digital pluralist 30 SECONDS ON ... Google ...
and digital media at luxury fashion brand Coach, says consumers are becoming more confident about buying ... partner and innovation director at digital agency Work Club, argues that it is in the best interests ...
Measurements of the proportion of digital radio listeners by station.
Manchester City is ramping up its digital offensive ahead of the start of the Premiership football...of ventures driven through by the club's head of digital Richard Ayres, a former Trinity Mirror executive ... '. Other ventures include the introduction of a new digital membership scheme for season ticket holders ...
their print offerings and step up their digital efforts....of digital subscriptions - perhaps an issue for the major publishers as they invest millions in shifting to digital formats. Of the 16 titles that received an audit for their digital editions, Men's Health, the NatMag Rodale monthly, had the highest digital circulation with just 1,746. Hello! also reached four ...
. Our challenge in the digital space is to define where that common ground is. If we are honest we will recognise that some of the digital tactics employed by advertisers - not always the biggest and not always ... challenging and high profile area: digital marketing to children. Our research involved conversations, face ...
Karmarama is boosting its digital offering by going into partnership with a digital collective...The collective will sit within the agency and form a new "digital lab", teaming up with the existing Karmarama digital team. Sharabi, the former head of social at Beattie McGuinness Bungay; Knight, the co-founder of de-construct; Hunt, the former head of digital at Innocent Drinks; and Bentley ...
of shops on its digital roster...s online communications, including digital advertising, digital design and web build activity ... Rainey Kelly Campbell Roalfe/Y R to its roster. Currently the BBC works with a large number of digital and design companies on different elements of its online marketing communications. The bulk of its digital ...
