Consolidated PR has been appointed by Digital UK to prepare London for the switchover to digital...The agency won the six-figure brief against seven agencies. Digital UK publicity manager Joe Smithies said Consolidated would handle a number of 'big projects' before the London switch in spring 2012. The only region still to choose an agency is Northern Ireland, with a pitch process set to begin shortly ...
-head of Toyota's digital comms....The financial agency is stepping up its digital offering with the investment in Cubaka, founded by Simon Rutherford, former Toyota head of digital. As part of the deal, Tony Langham, Lansons chief executive, will take a position on the Cubaka board, while the agency will relocate to Lansons' offices ...
PRWeek will introduce digital subscriptions this summer alongside sister titles in the Brand
WPP has acquired all the assets of privately held Blue State Digital (BSD) in the US and UK...Digital, said: Blue State Digital will bring distinctive skills to WPP Digital through its formidable ... . We are delighted it will be joining WPP Digital and are looking forward to working with a very ...
Betfair, the online bookmaker, has appointed Karmarama as its digital agency after a pitch....The account spans social media, mobile, product development and online creative. Ben Carter, the head of online acquisition at Betfair, said: "We're impressed with Karmarama's digital capabilities ... recent digital work was an online pastiche of a Ferrero Rocher ad, starring sporting heroes and created ...
The Royal Bank of Scotland Group is reviewing the digital agency arrangements for its main consumer...Hazel Cotton, the RBS Group sourcing manager for digital marketing, is handling the process and the brief is expected to cover digital activity for both the NatWest and RBS brands. Glue Isobar oversees digital duties for both banks after it was appointed to the consolidated account for RBS and NatWest ...
-European digital account....digital account in-house but used agencies in different markets on an ad hoc basis. In the past, Triumph ...
Dentsu is continuing its acquisition drive by acquiring the digital agency Steak to boost its...Dentsu's acquisition in January of the Dusseldorf-based digital creative agency Social Thinkers. Dentsu will consider further acquisition opportunities in the UK and Germany. Kelly commented: "Digital media is a ... -leading digital solutions to our clients in Europe." ...
Digital piracy and ecommerce sites selling counterfeit goods are costing the UK £10m annually...of 91 sites, either to commit digital piracy or sell counterfeit products. Brand categories include ... and footwear. MarkMonitor identified 43 sites committing digital piracy, which includes the illegal ... counterfeit goods and commit digital piracy pose problems including "lost revenue and risks to public health ...
digital advertising work....The company, which owns Barratt Homes and Oakleaf, requires an agency to oversee the expansion of its websites, as well as handle some digital marketing campaigns. An appointment will mark the first time that the company has worked with a retained digital agency. Barratt currently focuses ...
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