29 Jun 2007
| by Kristin Berg, Euro RSCG 4D Digital
As all agencies are happily aware, digital adspend has rocketed in 2006
and its steady rise looks ...
in the first quarter of the year. So,
while the future is still looking rosy for digital marketers, I'd better ...
their increased investment? So far, digital campaigns have managed to avoid the rigorous
10 Nov 2009
| by Nik Margolis, Head of digital, DCH
It's a while since a client asked for 'something on Facebook', so this ASOS Facebook app feels old hat compared to, say, creating an augmented reality game, or a Twitter strategy. However, a quick scope of it shows what a perfect marriage ASOS.com and Facebook is. Fashion is about the latest trends,...
26 Sep 2007
| by Wayne Holder, Digital creative director, Turqoise
It has recently won an award, so I wanted to look at First Great Western's website.
26 Feb 2008
| by Simon McMaster, Director of digital, Tequila\London
And to me, today's football shirts all look pretty similar; Brazil play
in yellow, Italy in blue and Scotland apparently don a lovely salmon
pink once or twice a decade. However, credit where it is due: it is
great to see the England football team keeping up with digital
trends. Umbro's latest England away ...
22 Nov 2006
| by Oli Christie, Creative director, Inbox Digital
As you know, James Bond is rather partial to the occasional vodka martini.
08 Dec 2009
| by Michael Edge, Head of digital, VCCP
Holiday season is about giving, and in this campaign Waitrose cleverly enables people to donate to Great Ormond Street Hospital simply by setting an advent calendar video microsite as their homepage.
11 Apr 2007
| by Fleur Hicks-Duarte, Senior digital manager, Geronimo
I never do those Cosmo quizzes that match you up with your 'perfect' partner, I don't pay attention to what my stars predict for the year and I am not one to be swept away by archaic visions of cheesy chivalry so often churned out in romantic novels.
26 Sep 2002
| by ROSS TAYLOR, Digital director, digitalTMW
I like wine - a lot. So despite its rather cluttered appearance, the prominently displayed bottles of quality wines and the offer of a free case of wine was all it took to make me open up this mailing from Laithwaites.
19 Sep 2002
| by CARL WARBURG, Digital producer, digitalTMW
The Sony PlayStation Dual Shock controller is, like the entire PlayStation package, a design success story.
06 May 1999
| by TIM HAYWARD, Digital Media Strategist,
TV-style advertising could soon be used on the internet, following
a deal between portal company Lycos and multimedia specialists Web