Facebook has posted a 38% year-on-year revenue rise to £938m in the first quarter of the year on the back of mobile advertising growth, but questions remain how Facebook will increase monetisation as it reaches saturation point.
24 Oct 2007
| by David Murphy
Digital has recorded huge growth this year as agencies reap the rewards of the medium's elevated...In years to come, 2007 may well go down as the year in which digital
truly entered the mainstream ...
networking with a vengeance,
demand for digital agencies' services is increasing as the discipline ...
for the 2006 calendar
year. This is reflected in the league tables, which reveal widespread
double-digit growth ...
20 Oct 2010
| by Kim Benjamin
Continuing economic uncertainty and shifting client demands are spurring digital agencies...As we all know, consumers' appetite for digital content, products and services is insatiable. This, of course, is very good news for digital marketing agencies. Digital, in fact, has become a critical medium ...
% and 20% respectively, but many other agencies - including AKQA and Digital Marketing Group - reported a ...
26 Oct 2011
| by Kim Benjamin
With more brands pushing the marketing boundaries, digital agencies are increasingly finding...It goes without saying that digital is a rapidly changing landscape, which means agencies constantly have to experiment and innovate to stay ahead of the curve. More than this, digital agencies need ...
departments more digitally savvy than ever before, digital agencies have to work hard to stay ahead ...
Marketing's exclusive league table of the largest digital agencies is based on data supplied
Despite a difficult climate, digital marketing continues to record impressive growth as other media..., marketers are feeling the squeeze. Digital agencies, however, are bullish about their prospects. Despite the tough conditions, digital remains a strong growth area, and is propping up the media market. Internet ...
Advertising Bureau, propelling digital to a share of 18.7%, only 3% behind TV, which accounted for 21 ...
01 Jan 2000
| by J Deighton, T P Barwise
Three distinctive new properties of digital communication are defined and investigated. A paper
29 May 2012
| by Stuart Knapman
- and the rise of video-on-demand and IPTV will create a frenzy of digital activity around the London 2012 Olympics.
Indeed, CBS recently predicted that it will be the biggest digital event that we ve ever ...
of medals, or of sunshine, but one sure thing is that London 2012 will be digitally ubiquitous.
Stuart ...
13 Dec 2010
| by Amali de Alwis and Simon Wood
to be a 'friend' if they get a direct benefit, according to the findings of TNS' Digital Life study....It is the million (or even billion) dollar question. How can brands use digital platforms ...
walk the fine line between coming across as digitally savvy or just digitally desperate?
TNS recently undertook a study called Digital Life , covering over 50,000 people across 46 countries, to try ...