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Five key lessons on selling the baby

18 Dec 2012 | by Gary Stolkin

markets has driven a significant proportion of M A activity. Digital is another factor driving ... digital offering. The holding companies have been acquiring digital independents in all their key markets and we're not just talking about full service digital agencies (WPP's acquisition of AKQA, for example ...

Trading places: this week's people moves

12 Oct 2012 | by Loulla-Mae Eleftheriou-Smith

over a faked video for the new Lumia phone. ( Marketing ) Media Digital Cinema Media ...

Trading places: this week's people moves

20 Jul 2012 | by John Reynolds

Advertising Karmarama has hired Mother's Mark Harrison as the managing director of retail, Lawrence Weber from The Brooklyn Brothers as the head of digital integration and David Pandit ... s digital leader in Europe, Middle East, and Africa (EMEA) Damian Blackden is to leave the agency network ...

Royal Mail unveils direct marketing facility MarketReach

09 Jul 2012 | by Alex Brownsell

"real elements" into increasingly digitally-led campaigns In partnership with technology companies Incentivated, favourthebrave.co.uk and Digital Space, MarketReach will advise on the use of tools such as SMS, digital watermarking and QR code activation. The organisation has hired more than 20 agency and brand ...

 

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