including Vodafone, which RKCR/Y R won the digital pitch for in 2012, adding the account to its existing ...
The Lighthouse Company s technology practice and identify new talent in the digital space. The former managing director and chief integration officer of Glue London (now Glue Isobar) , Hagger also worked at digital ... of The Lighthouse Company, said: "Jo has helped to shape the digital landscape, so will offer invaluable insight ...
Mindshare, Sutherland worked at Omnicom s Rapp UK. Morris said: "Ben has a rare combination of digital ...
The agency, which won the business following a pitch, will focus on creating communications with an emphasis on digital, social media and web content. Sage, which is backed by the Breville Group, is a range of tea makers, coffee machines, blenders and juicers. Media buying on the account ...
Earlier this month, BMW hired the consultancy to help manage some of its digital marketing efforts ... campaigns. It looks very much like the management consultancy, which launched its digital marketing practice ... "The proliferation of channels and growing maturity of the audience have made digital marketing ...
Barber, the head of TV at Mother, will be tasked with driving creative effectiveness across TV, branded content and digital. With more than 20 years of experience at agencies and production companies, Barber has most recently been responsible for the creative output on Mother clients such as Ikea ...
." Sustaining that position is driving the company further into the digital space. Five years ago, its UK operation was investing around 10 per cent of its marketing spend in digital. Today, digital accounts ...
The account, which mainly covers digital work such as online films and direct marketing, is being reviewed through AAR in a procurement-led process. Requests for information were sent out last week and Partners Andrews Aldridge is expected to repitch for the business. Partners Andrews Aldridge has worked ...
In an age when technology is the principal driver of creativity, and when all types of commercial communications are converging and personalising, much of the marketing lexicon is falling out of favour. As examined here recently, even "digital" is becoming meaningless at a time when there s actually little left ...
serious question for Kelner is that Seven Dials looks, well, a bit analogue for our brave new digital ... it is an irrelevance. 'Yes, you have to understand how digital works. As a newspaper editor I embraced digital. And we do have an in-house digital expert. But the truth is that the principles of journalism are the same ...
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