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The Work: New campaigns - UK

roads with products available in store. Running across press, outdoor and digital, the campaign shows ...

Waterstone's launches microsite for budding writers

was created by Manchester digital marketing agency Code Computerlove. The site is being promoted through ...

DSGi hikes digital and direct spend to drive sales

LONDON - DSG International (DSGi) is boosting its £2.5m digital and direct marketing spend in a bid..., recently embarked on a wide-ranging business review that will result in the closure of almost 80 Currys.digital ... plans to ditch white goods, small kitchen appliances and personal care products from Currys.digital ...

Power 100 Marketers of 2008: 1-50

have tipped their hats to Bishop for sticking his neck out to invest in branded content and digital ... clear attempt by the broadcaster to make its case for retaining its public-service status in the digital ... department, is worth the money. He has taken a lead in growing the corporation's digital offering ...

Power 100 Marketers of 2008: 51-100

rejuvenated its media strategy with a greater focus on digital. Sport remains top of the agenda: Nationwide ... investment in digital and featured in a music video - which it funded - for Strictly Come Dancing winner ... marketing methods that make the most of the opportunities offered by digital. Under Bainbridge's guidance ...

Woolies launches new digital store ahead of CD single withdrawal

-street stores, will disappear in the summer. At the same time, Woolworths has launched a new digital download ... is right to launch our new digital site." According to figures released by Woolworths, the singles market ...

Sector Insight: Music and DVD retail - High-street sales fall foul of web

19% by 2012. However, the issue of digital rights management (DRM) still has to be resolved ... struggling to hold on to big-name artists, who feel they can go it alone using digital technologies ... of internet users found that 62% of UK consumers made their last music purchase, whether physical or digital ...

The Work: New campaigns - UK

press, outdoor, cinema, direct mail and digital. PIMM'S - PIMM'S SUMMER 08 CREDITS Project: Pimm ... honest feedback and more detailed rating for sellers. The campaign, which includes digital and direct marketing, was created by Steve Heath and Michael Elkeslassy, who recently joined Albion from the digital ...

City Republic: Why good news from Marks could be a bad sign

through its Synovate company. And its plethora of bets on digital media agencies seem to have paid off ... . The media and digital boys rule the roost these days. Even WPP s Sir Martin Sorrell would probably listen ...

Waitrose calls digital advertising review

Waitrose has kicked off a search for an agency to handle its digital advertising account....The supermarket is conducting credentials meetings with undisclosed agencies before holding a pitch, which will be handled by Haystack. Waitrose has previously used the digital agency Twentysix ... online advertising and web development. The search for a digital agency comes shortly after Miles ...

 

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