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ActionAid pressures Tesco on developing world wages with viral spoof

The viral , developed by digital marketing agency Nonsense, is part of the development charity's Small change, big difference' campaign. It claims that for every 1.50 shoppers spend on South African apples at Tesco, just 8p goes to the farm workers that supply them. ActionAid said that if Tesco paid ...

Tesco to debut video-on-demand offer

The retailer revealed its plans to the Competition Commission, which is currently investigating rival VoD service Kangaroo, in development by ITV, BBC Worldwide and Channel 4. Tesco's service, which will be launched through Tesco Digital.com, will offer films, TV series, and individual episodes. The retailer ...

John Lewis to release cover of Beatles classic

ads run on digital escalator panels. ...

Warrior Sports appoints JWT Team Detroit

for international creative, digital and media duties.

The Week: Media news - Asda to launch mags online

Asda is set to launch a new online service that offers digital versions of major UK consumer...Run by John Menzies Digital, the Asda Digital Newsagent will include magazines such as Nuts, Heat, Top Gear and Stuff. The launch of the service will offer the first 10,000 people who sign up a special introductory deal that enables them to try the service for free. ...

The Week: Correction - Habitat clarification

to handle its international digital advertising account through Haystack. Habitat has asked us to point out

Westfield digital brief for Stratford

LONDON - Westfield is on the hunt for a digital agency to produce a new brand website for its

ASDA sells digital versions of consumer magazines

LONDON - ASDA is launching a new direct online service offering digital versions of top UK consumer...The ASDA Digital Newsagent - at www.asda.com/digitalnewsagent - is run by John Menzies Digital. The launch will be supported with an introductory offer enabling consumers to try the service for free. Customers register via the ASDA Digital Newsagent and choose any one of the magazines - including Nuts, Red ...

The Week: Advertising Reviews - McCann lands Lloyds brief

Previously, Mustoes handled the integrated creative account and Starcom led media planning and buying for the high-street pharmacy. McCann has been briefed to create a television campaign, which will reinforce the pharmacy's credentials, and a digital campaign. ...

Habitat begins hunt for digital agency

digital advertising account.

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